Media Resources

Lightbox advertisements attract nearly 300,000 mid-to-high-end business people daily, with a reach rate of over 90%, ensuring that brand information is fully received and accurately targets the high-end consumer group in the Guomao business district, allowing the brand to naturally integrate into consumers' lives during their commute.

Guomao Subway Station is located in the heart of Beijing's Central Business District, precisely reaching mid-to-high-end white-collar workers, business professionals, corporate executives, and international visitors. Most passengers are mid-to-high-end white-collar workers with strong purchasing power and a high receptivity to information.

As the golden passage connecting Line 1 of the subway with Times Tianjie Hall A, this area sees a daily footfall of over 200,000 people, allowing fully packaged lightbox and wall advertising to reach every consumer naturally. The organic integration of lightboxes and walls also creates a unique visual experience, attracting pedestrians to stop and take photos.

As the core display point in the airport arrival area, the luggage arrival hall's north and south entrance wall-mounted pillar lightboxes attract over 100,000 travelers daily, precisely reaching business professionals, high-end consumers, and tourists.

The hanging flag light boxes are cleverly arranged in the mixed-flow area of Terminal 2, which is the necessary passage for passengers after security check to the boarding gates or from arrivals to the exit. They attract over 100,000 passengers daily, creating a naturally high-traffic display space.

With its unique cultural landmark value, prime location, high-quality audience, and positive industry recovery trends, lightbox advertising not only provides direct brand exposure but also integrates cultural atmosphere to infuse the brand with cultural value.

Based on the rapid growth of foot traffic at Fangyuanli IDMALL, precise positioning, and successful scenario-based marketing, its lightbox advertisements have high investment value, making them particularly suitable for brands targeting the family and children consumer market.

The area brings together world-class landmarks such as Shanghai Tower, Jinmao Building, and World Financial Center, with an average daily flow of more than 300,000 people and vehicles, and the density of business people ranks among the top in the city