LED is one of the airport's core digital media resources, strategically positioned at key points before domestic departing passengers enter the security checkpoint. This LED is located on the second level of the T1 departure floor, above or on the side of the entrance to Security Area B, directly facing the queuing area, covering all departing passengers passing through Area B.
The second-floor departure hall lightbox sticker combination media is a highly strategically valuable static, scenario-based integrated advertising format within the airport. This resource uses large lightboxes as the core visual carrier, supplemented by customized floor or pillar stickers, creating a point-and-surface combined, three-dimensional communication matrix that deeply covers passengers' complete journey from entering the departure hall to completing check-in.
The lightboxes in the departure hall on the second floor of Terminal 1 are one of the airport's core static advertising resources. They are strategically positioned along the main passages of the departure hall that domestic departing passengers must pass through before check-in and security, as well as around the check-in islands, close to the check-in counters of major airlines such as China Southern Airlines and Hainan Airlines. They cover the entire process of passengers from entering the terminal to completing security checks.
The media matrix consists of 11 high-definition LED screens arranged in a continuous row around the baggage carousel, creating an all-encompassing visual surround with no blind spots, directly facing every passenger waiting for their luggage. The baggage carousel area naturally offers a high-attention, low-distraction, and highly immersive communication environment.
This screen is located next to the exit channel of the domestic arrivals baggage claim area in Terminal 2, directly facing the path that passengers must take after picking up their luggage. It offers three major advertising advantages: 100% mandatory exposure, long dwell time, and no visual obstruction.
Located in the bustling Hongqiao commercial center of Shanghai, near the Shanghai Financial Sub-center, there are mid-to-high-end comprehensive shopping, entertainment, and commercial areas such as Paris Spring and Parkson Youke City Plaza, as well as the upscale Gubei residential area. It is a fashionable landmark in the Hongqiao area with a very advantageous location, high pedestrian and vehicle traffic, long sight lines, effectively enhancing the visibility of advertisements and the time they are noticed.
The core area of the square features a visually striking LED screen, which not only serves as an important part of the architectural space but also plays a key role in urban public communication. With its prime location and high-spec hardware configuration, the LED screen has become a rare outdoor digital media resource in the southwest region of Shanghai.
This LED extends naturally from the structure of the parking building, facing Yingbin Road and the airport highway exit, covering tens of thousands of vehicles and pedestrians daily. It delivers information along key routes before passengers arrive or depart, creating a communication rhythm of long-distance attraction and short-distance memorability.