Media Resources

The location lies on the only mandatory passage for passengers entering and exiting the station, subway transfers, pick-up and drop-off, and underground commercial access, with no alternative detour routes. All passing foot traffic must go through the light box area, enabling full capture of arriving passengers, departing passengers and transferring passengers.

The full coverage of the ultra-long passage enables the presentation of panoramic brand visuals. Boasting extensive visual reach and powerful impact, it can instantly capture passengers' attention. Completely different from conventional small-sized scattered advertisements, it effectively enhances brand recall and premium brand perception.

Leveraging the 360° panoramic visibility of the upright pillar and equipped with a high-definition high-brightness backlight system, it delivers clear, delicate images with excellent recognizability. It maintains stable and outstanding display effects all day long, effectively capturing the attention of waiting passengers.

As a key interchange station for Tianjin Metro Line 1 and Line 5, Xiaobailou Station records an average daily passenger flow of over 150,000. The access passageways serve as the mandatory route for passenger entry, exit and transfers, enabling 100% forced exposure of advertisements with no possibility of avoidance.

The third-floor domestic departure waiting hall directly faces the walking direction after passenger security checks. It is an essential passage for passengers entering the waiting area and can cover 100% of all domestic departing passengers, ensuring efficient brand information delivery.

When travelers step into this spacious transportation connection hall, their eyes wandering between exits and signs, the giant light boxes located above the hall or in the central area become the visual dominants of the space with an unmatched sense of scale.

The lightbox media located at the exit of the T2 arrival baggage hall, with its unique spatial positioning and light-and-shadow aesthetics, has become the first gateway of light and shadow connecting travelers with this city. Relying on its distinctive geographical positioning and visual presentation, it has established a highly penetrating communication advantage.

The exit of the luggage hall is not only an essential passage for passengers, but also the golden final hundred meters for showcasing brand and city image. The media, with its unique geographical location and visual presentation, creates a highly penetrating communication advantage.