Media Resources

The lightbox in the domestic baggage claim hall of Terminal 2, as a key advertising medium in the airport arrival flow, has significant media communication advantages. Its value lies not only in high traffic coverage but also in the multiple benefits of precise targeting, immersive scenarios, and enhanced brand trust.

High-value static advertising media located in front of or on the side of each boarding gate in the domestic departure area of Terminal 2, precisely integrated into the core passenger flow during the last waiting phase before boarding, serving both as visual guidance and a platform for brand communication.

As a crucial visual touchpoint for passengers just before boarding, it creates a unique communication advantage distinct from other outdoor media, thanks to its mandatory exposure, high attention, full coverage, and alignment with the context.

High-value static advertising media located along the core flow of domestic departure processes, precisely embedded in areas where travelers must stop before check-in, featuring strong visual focus and high exposure frequency. Advertisements achieve in-depth engagement and repeated reach, significantly enhancing brand recall.

As a core traffic area for passengers checking in, queuing, and entering security, this lightbox advertising space, with its three key advantages of being a must-pass for 100% of domestic departing passengers, long dwell time, and unobstructed sightlines, has become a strategic communication point for brands to efficiently reach high-net-worth travelers.

Two LED screens and one lightbox—its central transfer passage, especially the underground walkway connecting Lines 1, 2, and 8, has been upgraded into an immersive brand display space integrating high-definition LED screens, super lightboxes, mirrored decorations, and directional sound systems. It is known in the industry as the Mega Digital Corridor or non-standard super media zone.

The LED in the T2 baggage claim hall not only carries commercial value but also, through high-quality visual presentation, helps the brand leave a deep and positive final impression at the end of the journey, creating key touchpoints for subsequent consumer decisions.

The mixed-flow airport lightboxes at Chengdu Tianfu Airport T2, with precise audience coverage, superior physical conditions, and high-value contextual relevance, have become a strategic media resource for mid-to-high-end brands to build influence and shape a premium image.