Media Resources

Spanning 80 meters in width and more than ten meters in height on the concourse floor, the huge display wall combines the concourse‑area walls with 24 light boxes in this zone for integrated posting, creating an oversized brand promotion area. It offers brands enormous creative space to fully showcase their prestige and strength.

An excellent station featuring the combined use of light boxes and wall stickers in the only transfer passage for Lines 3 and 14. Advertisements within the passage avoid interference from other ads and boast strong exclusivity. Their large‑size and innovative format provides clients with extensive creative space.

Combine the walls in the station hall area with the light‑boxes within this zone for integrated posting to create an extra‑large brand promotion zone. It offers extensive creative space for brands, fully demonstrating brand prestige and strength, and serves as the optimal media option for enhancing brand reputation and building brand image.

Passengers are in a slow‑walking state with dozens of seconds for full reading. Unlike the fleeting glance on platforms, their eyes rest on the channel side‑wall media for an extended period, enabling sufficient reception of advertising information and delivering stronger memory retention.

The combined format of "12‑light‑box set + wall stickers" organically integrates the wall surfaces and light boxes in Passage A to create a continuous, oversized brand promotion zone. Breaking the limitations of a single medium, the design delivers a magnificent immersive visual experience that can greatly enhance brand reputation and brand‑image building.

Combine the walls in the concourse area of Airport West Station with the light‑boxes within this zone to create an oversized brand promotion zone. It offers brands highly flexible and extensive creative space, fully showcasing brand stature and strength.

Three-dimensional display is realized relying on the column structure. The height and viewing angle adapt to the horizontal sight range of pedestrians. Visitors walk at a gentle pace with a relaxed travel rhythm, having sufficient time to browse brand information. The effective reach rate of advertisements is much higher than that in scenarios of rapid passage at ordinary commuter stops.

Media placements at Universal Resort Metro Station include 8 sets of 12-light light boxes, wrapped columns, hanging banners, elevator stickers and platform screen door advertisements. Advertisements are visible throughout the whole process as trains pull in, stop and depart, and can be clearly seen by all passengers inside carriages. The superposition of two passenger flows greatly boosts brand recall.