Media Resources

The media-exclusive, limited-location western bridgehead of Xinghai Bay Cross-Sea Bridge is the visual core integrating Xinghai Bay, Lingshui Bay, and the high-tech zone coastal belt, enjoying an ultra-long visible range of 10 kilometers and a 360° unobstructed panoramic view.

This media is located on the west side of the airport hotel. Zhoushuizi Airport has an annual passenger throughput of 6.35 million. All domestic and international guests leaving the airport can see it immediately, providing a strong visual impact. Due to the lack of other outdoor media nearby, the importance of this location is evident.

Xi'an Road, as one of Dalian's oldest commercial districts, carries the five major functions and missions of the city: residential, office, shopping, leisure, and education. The strong commercial atmosphere formed by surrounding areas such as McCulloch, Roosevelt, Central Avenue, and Jinhui Mall provides visitors with the most direct and bustling experience of Dalian.

Located on the rooftop of a 210-meter super high-rise in the Nanhai Center of Dalian High-tech Zone, it occupies the core position of the Star Sea Bay Cross-sea Bridge's bridgehead, and is a landmark of Dalian's coastal skyline, with a daily flow of 400,000 people and 30,000 vehicles covering the commuting traffic on the cross-sea bridge.

The lightbox is located directly in front of the main traffic flow in the baggage claim hall. Whether it is passengers just coming down the escalator or those moving between the carousels, their eyes naturally focus on it. The unobstructed wide view ensures the complete presentation of the brand image.

As a key node controlling the flow of traffic, this location achieves full coverage of domestic arriving passengers, becoming the absolute focus of attention and ensuring that brand information enters travelers' view 100%.

When travelers finish their journey in the clouds and slowly descend on the escalator, there is nothing obstructing their view ahead, and the huge airport lightbox dominates the center of their vision with a striking presence. It is not just an advertising space but also a compulsory visual focal point.

All domestic arriving passengers, after retrieving their luggage, proceed to the pick-up area or ground transportation stations. This area is a one-way route with no diverging paths. Light boxes are installed above exit doorways or on both sides of the passage, directly in the natural line of sight of passengers, ensuring full, mandatory, and comprehensive exposure, effectively guaranteeing the basic coverage rate of communication.