Media Resources

The lightbox media in this area is no longer just traditional static advertising space. Corridors, being semi-enclosed transitional spaces, have minimal visual interference for the audience while walking. The media is parallel to their line of sight, naturally compelling the audience to receive the advertising information, resulting in an extremely high reach rate.

Located in the heart of Houhai CBD, Nanshan District, Shenzhen, the corridor directly connecting Shenzhen Bay MixC from Exit E of Houhai Station on Metro Lines 2/11 is a must-pass section.

The areas with sealing panels on both sides of this passage are the core display zones for advertising media. This corridor is part of the Sky Magic Corridor, achieving seamless connection from the subway station to the second floor of the shopping mall or ground level. It not only provides shelter from wind and rain but also serves as a long corridor for visual displays.

As a closed or semi-closed pedestrian corridor, pedestrians mainly focus their sight on the front and the side walls. Lightbox advertisements in this environment have extremely high visual exclusivity, and without the interference of mobile pop-ups or video ads, the information transmission rate is extremely high.

This media resource is located on the main traffic line connecting Houhai Metro Station and the second phase of Shenzhen Bay MixC. As a route that commuters must pass through, it provides high-frequency exposure to strengthen brand memory. The audience naturally receives advertising information while stopping to enjoy the scenery.

This passage directly connects with the high-net-worth passenger flow of Metro Line 11, directly diverting the massive passenger flow from the rail transit to high-end shopping malls. As a necessary route, the passenger flow direction is linear, either unidirectional or bidirectional, with long visual dwell time.

The elevator frame advertisements in Nanjing Community, relying on the closed and high-frequency elevator usage scenes in the community, have irreplaceable communication advantages. It is adjacent to Dafen Oil Painting Village, which receives over a million visitors annually, and within a 2-kilometer radius, it is surrounded by a stable flow of residents from middle-class communities totaling a hundred thousand people.

Residents in Henggang Subdistrict, Longgang District, Shenzhen, have a single and fixed daily travel route, passing through it more than four times a day on average, allowing advertising information to be implanted in memory in a high-frequency, repetitive manner, providing a natural and high-quality traffic foundation for community advertising dissemination.