Media Resources

The large screen is installed directly above the security check turnstiles on the arrival floor. This is the only mandatory passage for all passengers arriving by high-speed rail with no diverging routes available. All alighting passengers must queue up for security screening before proceeding to taxi, ride-hailing and bus transfer areas, resulting in zero passenger diversion.

The large screen stands prominently in the square with an unobstructed prime position, free from any buildings or green plants blocking the view. It features a 360° open viewing angle and serves as the only giant outdoor LED landmark in the square. All residents visiting the square for leisure will pass through its visible range. Travelers spend extended time queuing, waiting for vehicles and transferring between transport routes here, which greatly boosts brand exposure and audience memorability.

The overhead double-sided LED advertising matrix directly above the exit passage forms a continuous brand visual corridor. As the core mobile matrix media on the exit floor, this largest single advertising carrier resource is only available as a complete package and cannot be split for scattered individual placements.

Full-screen media displays are installed in the east and west arrival lobbies of the arrivals floor, with single screen areas of 90 square meters and 46 square meters respectively. They precisely capture all passengers exiting the arrivals area to create a funnel effect. The screens deliver excellent visual performance with zero obstructions and no interference.

Passengers have an average of 30 to 60 minutes of free waiting time before ticket checking, during which they stay in a relaxed state with little disturbance and no rush pressure. Ticket gates serve as the core visual focal point for passengers to check train numbers and queue up, and the screens deliver unobstructed close-range displays aligned with people’s natural horizontal viewing angle.

The Grade A themed station halls are all located at the core pathways that passengers must pass through when entering, exiting, or transferring in the subway. They are 100% mandatory touchpoint scenarios, with enclosed underground spaces free from outdoor clutter and distractions, resulting in highly focused audience attention, longer dwell times, and stronger communication penetration.

All A-level column lightboxes are installed on the main circulation columns in the concourse, covering security inspection, station entry and exit, and passenger transfer routes. They are key positions for close-up passenger viewing. Passengers stay in the station for 3–8 minutes, and during circulation there is no visual avoidance space, ensuring 100% mandatory exposure.

Located on the main passage, transfer passage, and the mandatory routes for entering and exiting the station, with no detours or splits, passengers stay for an average of 3-8 minutes daily, allowing high-frequency repeated advertising exposure and deep memory implantation.