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- Media Map
| Area：Chengdu | Type：airport | Frequency：320 |
| Address：Chengdu Tianfu Airport | Format：Light box | Duration：15s |
| Location：T2 Baggage Claim Hall | Min Qty：6 | Operating Time：0-24o'clock |
| Size：5.04(W)*1.8 (H) | Min Period：4weeks |
The LED screens in the T2 baggage claim area offer digital advantages such as real-time content updates, multi-brand rotation, and intelligent brightness adjustment. They not only meet high-intensity exposure needs but can also flexibly adapt to time-sensitive communication scenarios such as holiday marketing and new product launches. Their threefold characteristics of mandatory viewing, calm emotional reception, and sufficient dwell time significantly enhance ad recall and favorability.
Thanks to their unique spatial attributes, audience quality, and technological performance, they provide an irreplaceable communication advantage. The baggage claim hall is spacious, well-lit, and offers clear sightlines. The LED screens are precisely positioned to avoid pillars and equipment, ensuring a full, viewable display. Travelers naturally receive information while walking slowly or waiting, with a low sense of interference and high acceptance of the ads.
LED is not only an efficient exposure platform but also a strategic media resource for brands to establish emotional connections, reinforce awareness, and drive conversions at the end of travelers’ journeys. It combines traffic certainty, unique scenarios, and high communication efficiency. The media is operated by Chengdu International Airport Advertising Media Co., Ltd. and is mainly located in the baggage hall and arrival hall areas. With its advanced technology and strategic positions, it not only provides convenient information services for travelers but also creates a premium display platform for advertisers, reflecting the smart level of modern airports.
As an important aviation hub in Southwest China, Tianfu Airport handles huge daily passenger volumes. LED media located in the baggage carousel area naturally attracts travelers’ line of sight while retrieving luggage, ensuring extremely high ad exposure. The baggage claim area is a place where passengers spend more time, allowing ad information to deeply influence consumer decision-making.
Located on Level L2 in the domestic/international arrivals baggage claim area, this media features two main focal points: the LED screens above the baggage carousels and the large screens above the exits. It serves as the first key advertising scene that passengers encounter upon arriving in Chengdu and is a prime medium for reaching high-net-worth individuals. It reaches over 100,000 people daily, achieving true, full-coverage penetration. Passengers spend extended periods waiting for their luggage, with high attention levels, significantly enhancing the efficiency of advertising message reception.
This media is particularly suitable for premium consumer goods, financial services, cultural and tourism destinations, automotive, real estate, and other brands. It not only showcases brand image but also effectively promotes immediate consumption decisions. Its flexible placement periods meet the communication needs of different brands. As the first advertising touchpoint after arrival, it can quickly establish brand awareness and increase brand influence in Southwest China.
Together with airport light boxes, the media provides a first-impression display window for brands. Passengers encounter advertising information as soon as they arrive in Chengdu, enabling quick brand recognition and enhancing brand impact in the Southwest region. The dynamic nature of LED media is especially suitable for conveying brand vitality and innovation, helping brands stand out in a highly competitive market.
It aims to become an important communication platform for brands within the Southwest aviation hub, forming a complementary matrix with light boxes. This setup meets the diverse marketing needs of different brands, helping them achieve both increased influence and conversion rates in a highly competitive market.
