Media Resources

The subway stairs are high, and most passengers will choose to take the escalator, covering nearly 90% of the flow of people in the passage, and staying on the escalator, the advertisement can be displayed in the perspective of passengers at close range, which greatly increases the effective exposure.

Media in the subway station, located on the platform and interchange passage, 30 blocks for S class, 45 blocks for A class, 25 blocks for A class,

Covering the core circulation areas such as platforms, station halls, and passages, it forms a "zero dead end" exposure matrix, and passengers need to be exposed to advertising information throughout the whole process from entering the station to taking the train.

The 12-pack light box is one of the most important forms of media in the subway, covering the entire line of the network, and the media is located on the platform, in the hall and in the passageway.

The 12 lightboxes cover the entire commuting routes of S-level stations, including key areas such as platforms, station halls, and passages, reaching millions of high-net-worth individuals daily.

The pillar light box is located in the central area of the domestic departure check-in hall and security check area, serving as the essential route for passengers before and after check-in and security screening.

The advertising space is located in the essential flow area after the security check for domestic departing passengers.

It is located in the area of the fourth-floor international departure approach bridge and the lower three-story patio, covering 100% of international departure passengers and some domestic departure passengers, and is a mandatory area before security check.