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| Area：Guiyang | Type：airport | Frequency：120 |
| Address：Longdongbao International Airport | Format：led | Duration：10s |
| Location：T3 Departure Hall | Min Qty：1 | |
| Size：6m×36m=216㎡ | Min Period：4weeks |
This LED large screen is located directly above the ticketing island in the Departure Hall on the third floor of Terminal 3. It is the first focal point for passengers upon entering the terminal, a core area that all domestic departing travelers must pass through to complete check-in, baggage drop-off, and other procedures. The average dwell time is 15–20 minutes, creating a natural immersive viewing scene, with daily passenger coverage exceeding 60,000 people and peaking over 82,000 during the summer travel surge, achieving full exposure to all departing passengers without omission.
The large screen above the ticketing island is the first focus for passengers entering the terminal. The screen at the security checkpoint is located on the mandatory path, achieving full-link coverage from check-in to security. Average check-in waiting time is 10–18 minutes and security waiting time is 8–15 minutes. Passengers are in a low-interference, highly focused state, with advertisement exposure frequency reaching 3.2 times per person.
Directly above the ticketing island in the Departure Hall and above the security checkpoint are essential paths for domestic and international departing passengers, with no visual dead zones and 100% reach. The main screen above the ticketing island can link with a screen at the security checkpoint to create a primary and auxiliary reinforced communication mode, improving information reception efficiency.
With four core advantages—100% full-process coverage, precise targeting of high-value business travelers in the Southwest, visually stunning large screens, and high-conversion scenario enablement—it serves as a strategic-level outdoor media for brands to deeply engage the market, combining short-term exposure value with long-term brand asset accumulation.
LED large-screen media, with its three core advantages of 100% full-process coverage, access to high-net-worth business and travel audiences in Southwest China, and high-conversion scenarios, has become the key media choice for brands looking to enhance their influence in the Southwest market. Its investment value lies not only in short-term exposure but also in the long-term accumulation of brand assets and precise customer acquisition, making it a strategic communication platform for advertisers targeting the high-end market in the Southwest.
As the aerial gateway for Guizhou's opening to the outside world, the media's influence covers the entire province and the Southwest region, while also reaching domestic and international transit travelers, achieving a triple communication effect of regional penetration, national reach, and international impact. The airport's passengers are mainly business elites, high-net-worth individuals, and travel enthusiasts, characterized by strong consumption power and significant decision-making influence, making them an ideal target audience for high-end brand communication.
With its prime golden location, stunningly large size, high-end and precise audience, and advanced technical configuration, it has become a strategic high ground for brand communication from Guizhou to the Southwest region. Whether aiming to enhance brand awareness, shape a premium image, or boost product sales, this media provides efficient, precise, and impactful communication solutions, making it one of the preferred aviation media choices for high-end brands entering the Southwest market.
The large-screen adapts to brand-driven airport visual events, such as new product launches, holiday marketing, and public welfare campaigns. Coupled with secondary dissemination via social media, it creates a synergistic offline and online effect, amplifying communication reach and expanding the radius of influence.
