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| Area：Guiyang | Type：Community | Frequency：0 |
| Address：No. 366, Baoshan North Road | Format：barrier gate | Duration：0 |
| Location：Shige Prestige | Min Qty：1 | |
| Size：2400*750 | Min Period：week |
Barrier gate advertising is a scenario-based advertising medium that targets the core high-end residential circles in Yunyan District, Guiyang, and precisely reaches high-net-worth homeowners. Relying on the standardized management model of separating pedestrians and vehicles within communities, it leverages the mandatory exposure at entrances and exits to become a high-quality channel for local mid-to-high-end brands to deeply engage core customers and enhance marketing conversion.
Located in the core area of Baoshan North Road, Yunyan District, it is a high-end residential project in the main urban area of Guiyang that combines mountain park amenities with French-style water gardens. It gathers urban middle-class families with strong purchasing power and high decision-making autonomy, making them the core target audience for mid-to-high-end brands.
Situated in the core area of Yunyan District, Guiyang, and adjacent to educational and cultural institutions such as Guizhou Normal University and Guizhou Daily, the advertising directly faces this high-value community, ensuring precise, need-based reach. The community entrance and exit is the only passage for all residents and visitors, with vehicles and pedestrians passing multiple times daily.
In the core area of Baoshan North Road, Yunyan District, located in the city center and adjacent to Guizhou Daily and Guizhou Normal University, and overlooking Bi Mountain Park to the south, the area combines rich cultural atmosphere with ecological environment. As a core facility for separating pedestrians and vehicles in the community, it covers all residents' daily necessary routes. Homeowners must wait for the barrier gate to lift when driving or walking, naturally focusing their eyes on the barrier gate advertisement, forming a compulsory reading scenario with a 100% ad reach rate.
Advertising, with its core values of situational enforcement, precise audience targeting, repeated frequency, and cost efficiency, transforms everyday traffic nodes into front-door traffic entry points for deep communication between brands and community households. It is a cost-effective offline media choice for deeply cultivating local markets.
Relying on the exclusive mandatory reach and precise audience segmentation of barrier gate advertising, it has become an efficient marketing medium connecting high-net-worth individuals in key areas of Yunyan District, Guiyang. In localized precise communication, it demonstrates an irreplaceable differentiated advantage, building a full-chain marketing loop from brand awareness to conversion.
With core advantages of precise reach to high-end circles, enforced high-frequency recall, climate adaptability and stability, flexible cost-effectiveness, and trust in closed scenarios, it overcomes the pain points of traditional advertising such as dispersed information and low reach efficiency. It precisely links brands with high-net-worth homeowners in Guiyang, making it an efficient choice for local mid-to-high-end brands to deeply cultivate core markets and achieve marketing breakthroughs.
Leveraging the combined advantages of precise audience targeting, enforced exposure, high conversion, and low cost, it has become a premium choice for community marketing in Yunyan District, Guiyang. It is especially suitable for advertisers looking to deeply engage the local mid-to-high-end family market and pursue high ROI. It can effectively improve brand penetration and conversion efficiency, with ad visuals positioned directly in front of viewers to create a compulsory viewing effect. Car owners and passengers have no blind spots, achieving an effective reach rate of over 99%.
