Media Resources

Located in the heart of the old city on Guiwu South Road, Yunyan District, this is a well-established residential community with high daily traffic of both people and vehicles. The main entrance of the community serves as the only access point, which all vehicles and most pedestrians must pass through, ensuring that the advertising content achieves nearly 100% coverage efficiency.

As the only traffic node for people and vehicles, it naturally creates high-frequency, forced visual contact scenarios. The advertisement display is precisely exposed multiple times a day as the barrier rises and falls. With the main entrance and exit being the only access point, it creates a 3–5 second golden attention window, making the advertisement a premium medium for the local brand market.

The core landmark building in Yunyan District integrates office space and commercial facilities. Within a 3-kilometer radius, it covers top commercial areas such as the Fountain Square and the Grand Cross, attracting an average daily foot traffic of over 100,000 people. The advertising reach is extensive, with no other advertisements interfering, allowing brand information to capture audience attention exclusively and boosting memory retention by 3-5 times.

Above the entrance and exit channels that vehicles and pedestrians in the community must pass through, or on both sides of the barrier gate, brand information is forced to be exposed and repeatedly reached by taking advantage of residents’ fixed daily routine of lifting the gate—passing through—waiting. The advertisement cannot be avoided or skipped, effectively enhancing memory retention.

Located along the city's main thoroughfare, it is one of the more mature residential communities in Guanshanhu District, with well-developed commercial, educational, and transportation facilities. The barrier gate has three core advantages: compulsory viewing, high-frequency exposure, and low interference. Vehicles naturally focus on the screen of the gate while waiting for the barrier to lift, allowing advertising information to be effectively conveyed without the need for active searching.

Through the high-frequency exposure of community barrier gate advertisements, brands can deeply penetrate this high-value demographic, establishing trust and a sense of intimacy. As entrances and exits are places that residents pass through daily, with stable traffic and frequent interaction between vehicles and people, they provide a natural high-reach scenario for brand communication.

Located at No. 146 Qianlingshan Road, Guanshanhu District, vehicles entering and exiting the community must pass through a barrier gate. On average, this occurs 2–4 times per day. During the 3–5 seconds of waiting for the barrier to rise and fall, the line of sight naturally focuses on the machine box and the barrier advertisement, creating an inescapable, unavoidable viewing situation.

This media is located on the main road through which vehicles must pass to enter and exit Jinshi Community, the core residential area of Yunyan District. Drivers naturally pay attention to the space ahead while waiting for the barrier to rise or fall to ensure safe passage, creating a mandatory viewing effect, with an effective information reception rate of over 70%.