Media Resources

The island lightbox on the second floor domestic departure hall of Zhuhai Jinwan Airport is a natural focal point for passengers when they check in, allowing high receptivity to surrounding information and significantly improving brand communication efficiency. This lightbox offers a 360° display with no blind spots, enabling passengers to clearly receive brand information from any direction as they approach the check-in counters.

Located above the security checkpoint at a key visual height, it is the last and most focused advertising interface that travelers see before entering the boarding lounge area. This lightbox is positioned close to the top structure of the security checkpoint, spanning the passageway. With its oversized display, high-brightness lighting, and optimal viewing angle, it naturally integrates into the travelers' line of sight, creating a striking exposure effect that catches their attention as soon as they look up.

All domestic passengers departing from the airport must pass through this area, ensuring full coverage of the target audience without omission or interference, with extremely high communication efficiency. High-quality lightboxes enhance brand image, located at the end of the security check passage in the F2 domestic departure lounge and at the turning point leading to the concourse, covering 100% of domestic departing passengers.

Xuchang bus waiting halls are widely distributed along the city's main roads, commercial districts, residential communities, schools, hospitals, and transportation hubs, all of which are high-traffic areas. Passengers are relatively stationary while waiting for the bus, with an average waiting time of 5–10 minutes, and their attention is focused without other information distractions.

This area serves as a key convergence point for international travelers entering the duty-free shopping zone after completing security checks. Foot traffic is concentrated and dwell time is relatively long, ensuring that travelers can easily view advertisements while walking or browsing, naturally providing high exposure and strong attention for promotional content.

The totem lightbox in the departure area is naturally within passengers' line of sight, and because it is positioned higher than ordinary luggage and crowd obstructions, it ensures the image is complete, clear, and continuously exposed, providing a golden opportunity for in-depth brand communication.

This lightbox is located in the main corridor after the international departure security check, reaching 100% of outbound passengers who have completed check-in and security procedures. The lightboxes are strategically placed at key points along the post-security flow, covering high-net-worth international travelers and providing an efficient exposure platform for brands.

Terminal 2 handles an average of over 30,000 international arrivals per day. Its international arrivals customs inspection area is a key checkpoint that all incoming passengers must pass through, and the customs lane is the only mandatory point after entry, ensuring that advertisements reach 100% of the target audience. The efficiency of receiving advertising information far exceeds that of other non-mandatory areas in the airport.