Media Resources

As a key visual point in the arrival process, this area sees concentrated passenger flow and longer dwell times. After waiting or collecting their luggage, passengers often organize their belongings and confirm their transfer options here. Their line of sight is focused on the surrounding environment, creating an ideal window for effective advertising communication.

The three-sided column lightbox leading to the northwest concourse is a key visual node connecting the central commercial area with the boarding check area. Located near the gates and commercial zones, it is a passage that all passengers must pass through, offering high visibility, strong guidance, and unique value in scene integration.

Located on the third floor of T2 in the central business area of domestic departures, it sits at the entrance of the T2 Duty-Free Central Avenue of Meilan Airport, the largest airport duty-free commercial area in the country, adjacent to a cluster of 548 international brand duty-free stores, making it a key visual point for travelers entering the high-end luxury shopping core.

Located at the core of the central commercial area on the third floor of T2, this golden spot for consumer engagement lies after passenger check-in and before security checks. Passengers typically spend an average of 15-25 minutes in this area, in a relaxed shopping state, making them easily attracted to dynamic displays, with an advertising effectiveness rate exceeding 98%.

Covers 100% of T2 domestic departing passengers, located in the core area of the T2 domestic duty-free commercial zone. Passengers have a long dwell time, allowing for continuous and effective exposure during their shopping stay, stimulating potential shopping desire.

Passengers in this area need to queue for security checks, with an average waiting time of 15–25 minutes. With focused attention and an unobstructed view, this naturally creates a mandatory viewing scenario. LED content can be rotated frequently, with over 500 daily plays on average, effectively enhancing brand recall.

Located at the highest point of the fourth floor of the terminal, it offers an unobstructed view and blends well with the surrounding environment. With a strong visual impact, it can display rich colors and delicate details even in the complex lighting conditions of the airport, effectively attracting travelers' attention and providing ample golden viewing time for brand messaging.

As the key visual touchpoint for travelers in the 'last 50 meters' before leaving the island, this LED screen directly faces all arriving passengers walking from the terminal exit to the pick-up points, creating a high-density, unobstructed, and highly focused brand display window. Against the backdrop of over 30,000 domestic arriving passengers passing by daily, it achieves efficient and stable advertising exposure.