Media Resources

Located at the core of Hangzhou Hubin National Demonstration Pedestrian Street, adjacent to the east bank of West Lake, directly opposite Longxiangqiao Station on Metro Line 1 with a daily passenger flow of over 280,000 and peak holiday flows exceeding 500,000, it is the essential route for tourists entering the West Lake scenic area from the subway.

Located at the intersection of Qingchun Road and Dongpo Road in Shangcheng District, directly opposite Hangzhou's busiest commercial artery, Yan'an Road, with Wulin Square to the north and Longxiangqiao Metro Station to the east. The large screen faces north and northwest, precisely capturing multiple traffic flows from metro exits, driving routes, and pedestrian shopping paths, achieving all-angle, high-frequency, and high-engagement visual exposure.

As the most innovative city digital media platform by West Lake, leveraging its unique advantages in geography, technology, culture, and business integration, it has become a benchmark for high-value outdoor advertising resources in the Yangtze River Delta region.

The core connecting corridor between Terminal 4 and the Integrated Transportation Center is the essential passage for all arriving international and domestic passengers heading to the subway, buses, taxis, and private car pick-up areas. It serves over 60,000 passengers daily, truly achieving 'reach every arriving passenger without omission.'

As an important transition point for passengers to conclude their air journey and move onto ground transportation, the average dwell time here is 8–15 minutes. Attention is focused and the environment is relatively enclosed, creating an efficient golden window for brand messaging.

As the newest smart hub at Hangzhou Airport, Terminal 4 has seen a continuous rise in daily passenger flow. Its departure level brings together a large number of business elites, high-net-worth families, and international transit passengers, allowing for strong brand penetration and deep memorability during the travel initiation stage when passengers are highly focused.

This media is located on the mandatory route that travelers take after checking in and before entering the security checkpoint, vertically covering people waiting in line and passing through, reaching over 100,000 people daily, with more than 65% being high-net-worth business and leisure travelers.

Located at the core intersection of mall foot traffic, this digital media platform integrates brand communication with spatial storytelling. Relying on the open atrium's lofty structural layout, the screen blends naturally into the overall commercial environment with perfectly proportioned size and viewing angles.