Media Resources

LED media, with its unique location, technological configuration, and content operation strategies, has formed multi-dimensional communication advantages. It has become an important platform for brands to achieve high-impact exposure in Shanghai's core business districts, significantly increasing audience dwell time and brand recall, far surpassing the instantaneous exposure of single-screen advertisements.

Located in the bustling Hongqiao commercial center of Shanghai, near the Shanghai Financial Sub-center, there are mid-to-high-end comprehensive shopping, entertainment, and commercial areas such as Paris Spring and Parkson Youke City Plaza, as well as the upscale Gubei residential area. It is a fashionable landmark in the Hongqiao area with a very advantageous location, high pedestrian and vehicle traffic, long sight lines, effectively enhancing the visibility of advertisements and the time they are noticed.

The core area of the square features a visually striking LED screen, which not only serves as an important part of the architectural space but also plays a key role in urban public communication. With its prime location and high-spec hardware configuration, the LED screen has become a rare outdoor digital media resource in the southwest region of Shanghai.

Located at the core transfer hub where Line 2 and Line 14 intersect, it is currently one of the longest and most artistically expressive fully LED underground screens in China, redefining the visual experience of urban rail transit spaces with ultra-high definition, high consistency, and low-brightness, high-gray display effects.

The LED media in the large triangular area of People's Square Subway refers to a series of high-quality LED advertisements arranged around the core transfer hub of People's Square Station, located in the high-density pedestrian corridor formed by the intersection of Line 1, Line 2, and Line 8.

At Exit 7 of People's Square Metro Station, located in the core business district of Huangpu District, there is a high-spec LED large-screen advertising media. Situated at the intersection of Nanjing Road Pedestrian Street and People's Square, and close to city landmarks such as the Bund and Hengji Celebrity Shopping Center, it is one of the metro advertising spots in Shanghai with the highest foot traffic and commercial value.

As the first visual interface for passengers entering the terminal from the metro, this set of floor-to-ceiling LED screens precisely reaches tens of thousands of business and leisure travelers arriving at or departing from the airport by subway each day, serving as a key communication node connecting urban transportation with air travel.

As the first large digital interface that passengers encounter after entering the departure hall, this LED setup covers the entire path from the entrance to the check-in counters and security checkpoints, reaching over 140,000 passengers daily.