Media Resources

Two LED screens and one lightbox—its central transfer passage, especially the underground walkway connecting Lines 1, 2, and 8, has been upgraded into an immersive brand display space integrating high-definition LED screens, super lightboxes, mirrored decorations, and directional sound systems. It is known in the industry as the Mega Digital Corridor or non-standard super media zone.

This screen is located in the core commercial area at the intersection of Nanjing West Road and Middle Tibet Road, adjacent to the century-old landmark International Hotel, Raffles City, and the Shanghai History Museum, with a daily footfall of over 800,000 people, providing brands with an unparalleled high-potential exposure platform.

At Exit 7 of People's Square Metro Station, located in the core business district of Huangpu District, there is a high-spec LED large-screen advertising media. Situated at the intersection of Nanjing Road Pedestrian Street and People's Square, and close to city landmarks such as the Bund and Hengji Celebrity Shopping Center, it is one of the metro advertising spots in Shanghai with the highest foot traffic and commercial value.

The Super Lightbox adopts a super-large format design, which is far larger than the ordinary lightbox media, which can fully present the core message of the brand and strengthen the advertising memory point through shocking visual effects

As a gathering place for white-collar workers, Jinke Road Station covers a large number of commuters and commercial passengers.

The lightbox advertisement is located on the passenger must pass through the line, and the probability of passengers staying in the scene of waiting, ticket checking, and exit is significantly improved.

S-level stations are mostly distributed in core business district hubs, with a daily passenger flow of hundreds of thousands of people.

The A-level stations cover more than 80% of Shanghai citizens, the white-collar workers at the core sites account for more than 85%, and 88% of the passengers have medium and high personal monthly incomes.