- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Shanghai | Type：Metro | Frequency：0 |
| Address：People's Square Station | Format：Light box | Duration：0 |
| Location：Corridor G | Min Qty：3 | |
| Size：35㎡ | Min Period：4weeks |
Located in the heart of Shanghai, the static super light box and dynamic LED combination media are located at the core transfer throat on the B1 floor of People's Square Station, and are the key channel connecting the passenger flow of Line 1/2/8
Underground of the core business district of People's Square, seamlessly connected to Nanjing Road Pedestrian Street, Nanjing West Road high-end business district, People's Park and other urban landmarks, passengers exit the station to reach the core consumption scene, forming a 5-minute golden conversion link to see the advertisement - enter the store - complete the purchase, the channel is one-way traffic, the advertisement is 100% compulsory reach, the per capita reach frequency is 3 times/day, and the advertising recall rate is 92%, far exceeding that of traditional outdoor media
The three-line transfer brings city-wide coverage, Line 2 connects the two major airports of Hongqiao/Pudong, covering business travelers, Line 1 runs through the north and south, and Line 8 connects the urban area and the suburbs, forming a four-dimensional passenger flow superposition of commuting, business tourism and shopping, and the media has an irreproducible landmark value
Super light box strengthens brand image memory LED to transmit dynamic information, forms a static and dynamic complementary communication closed loop, improves the overall advertising effect, high-definition video playback and dynamic screen switching quickly captures passengers' attention, and improves the secondary dissemination rate of advertising through stable display and accurate passenger flow reach
Urban Heart Hub, Key Node for Three-Line Transfers, Integration of Static and Dynamic Media, Tens of Millions of Visitors, High-Spending Audience, 100% Mandatory Reach, 5-Minute Conversion Chain—this is a city-level premium media platform where brands can achieve the triple objectives of image building, information delivery, and interactive engagement. Super-sized lightboxes reinforce brand image memory, while LED screens convey dynamic information, creating a closed loop of static and dynamic communication, boosting overall effectiveness by 40%.
As an important public space in Shanghai, Corridor G area has long hosted government and public service campaigns, urban cultural projects, and high-end collaborations with leading brands, providing natural credibility and aesthetic standards. It’s not just about exposure; it resonates with brand tone and city spirit. With hub traffic as the foundation, visual technology as the engine, and cultural context as endorsement, this advanced form of subway media offers brands urban-level communication with scale, depth, and sophistication.
With five core advantages—unreplicable geographic monopoly value, tens of millions of precise visitors, integration of static and dynamic media, high ROI, and long-term appreciation potential—this media becomes a strategic investment platform for brands in the Shanghai market. Whether for short-term marketing conversion or long-term asset appreciation, it delivers exceptional returns for brands, making it a must-have media for high-end brands entering the Shanghai market and one of the highest ROI subway media resources.
