Media Resources

A total of 12 super lightboxes and 2 LED screens are included. As a key link connecting the subway and the trillion-yuan commercial district of Nanjing West Road, the brand passage is not only a physical pathway but also a visual corridor for urban consumption and cultural flow. The passage sees an average daily foot traffic of over 800,000 people, with holiday peaks exceeding 1.5 million.

Located at the core transfer passage of Lines 1, 2, and 8, it is a composite flagship advertising medium that combines massive visual scale, dynamic digital displays, and high-density passenger coverage. As passengers naturally slow down in this section, their visual attention is highly focused, providing an excellent window for brand messaging.

A high-density, high-reach static advertising cluster located underground on Nanjing West Road in Shanghai’s core business district, covering the upper-level passage of People’s Square Station that connects Lines 1, 2, and 8. It enhances brand image and precisely reaches high-net-worth audiences.

As Exit 10 directly connects to the high-end commercial area of Nanjing West Road, and is adjacent to city landmarks such as the Shanghai History Museum, Shanghai Grand Theatre, and Raffles City, it sees a daily footfall of over 350,000 people, with peak numbers exceeding 500,000 during holidays.

Located in the center of the concourse on the basement level of Lujiazui Station in the core financial district of Pudong New Area, it is an important digital media node at the interchange passage between Line 14 and Line 2. The daily passenger flow at Lujiazui Station on Line 14 has been steadily increasing, gathering global capital, elites, and high-net-worth city traffic.

The LED is located in the main transfer passage of Lines 1, 9, and 11. It is a digital media node key developed by Shanghai Shentong Metro Group, cleverly fitting the curved underground space to create an immersive visual flow, effectively guiding passenger traffic while enhancing the efficiency of advertising message reception.

Located at the core transfer hub where Line 2 and Line 14 intersect, it is currently one of the longest and most artistically expressive fully LED underground screens in China, redefining the visual experience of urban rail transit spaces with ultra-high definition, high consistency, and low-brightness, high-gray display effects.

The LED media in the large triangular area of People's Square Subway refers to a series of high-quality LED advertisements arranged around the core transfer hub of People's Square Station, located in the high-density pedestrian corridor formed by the intersection of Line 1, Line 2, and Line 8.