Media Resources

The outdoor drop-off area on the departure level is a must-pass route for all passengers arriving by private car, ride-hailing service, or taxi to enter the terminal. The line of sight naturally sweeps toward the terminal entrance and the surrounding open space, making outdoor billboards placed here the focal point of vision.

The outdoor drop-off platform and entrance plaza area on the departure level of Terminal 2, as a must-pass route for passengers arriving at the airport and getting off their vehicles to enter the terminal, gathers 100% of the T2 departing passenger flow, achieving an instant conversion from 'passing by' to 'attention'.

Terminal 2 is the first visual focal point that passengers encounter when arriving at the airport and entering the terminal. With its unmatched location and audience quality, it establishes a media advantage of significant strategic value.

Covering domestic arriving passengers and taxi-waiting passengers at Shanghai Hongqiao Airport Terminal 2, with 10 screens broadcasting simultaneously to create a networked spread. It covers areas where passengers stay the longest inside the airport, allowing close contact with travelers and achieving highly effective advertising exposure.

As the first visual interface for passengers entering the terminal from the metro, this set of floor-to-ceiling LED screens precisely reaches tens of thousands of business and leisure travelers arriving at or departing from the airport by subway each day, serving as a key communication node connecting urban transportation with air travel.

As the first large digital interface that passengers encounter after entering the departure hall, this LED setup covers the entire path from the entrance to the check-in counters and security checkpoints, reaching over 140,000 passengers daily.

The LED screen is located in an area that gathers a large number of business travelers, high-net-worth individuals from the Yangtze River Delta, and international transit passengers. Advertising here not only achieves wide exposure but also effectively conveys a high-end, international brand image, as the audience has strong purchasing power and significant decision-making influence.

LED advertisements that reach the export of Rainbow Bridge in China have become a high-end market for brands with high exposure frequency, accurate reach and scenario-based communication characteristics