Media Resources

As the most innovative city digital media platform by West Lake, leveraging its unique advantages in geography, technology, culture, and business integration, it has become a benchmark for high-value outdoor advertising resources in the Yangtze River Delta region.

Beijing Road is a street in Yuexiu District, Guangzhou, that combines culture, entertainment, and commerce. Located in the city center of Guangzhou, it is the birthplace of the city's urban construction and has historically been the most bustling and popular commercial hub. The street sees an average daily footfall of about 2 million people, with peaks exceeding 4 million during holidays.

As a typical mid-to-high-end residential community in Yuecheng District or Keqiao District of Shaoxing, Hezeyuan implements strict vehicle access control. All resident and visitor vehicles must make a brief stop when passing through the barrier gate, naturally giving barrier gate advertisements the advantages of being non-intrusive, highly noticeable, and memorable.

As a typical vertical media for office buildings, it has become an important communication platform for brands to deeply engage with the core business district of Yuzhong, thanks to its advantages of high-frequency reach, strong closed attention, and precise coverage of the white-collar population.

Leveraging the closed-community management setting, it creates an offline precise communication medium with high reach and strong focus. As a typical mid-to-high-end residential community, Kefu Community implements separate pathways for vehicles and pedestrians, and all vehicles and visitors must briefly stop at the entrance barrier, which operates on a one-in-one-out basis.

The elevator frame advertisements in Wufu Garden Community are high-quality media platforms that deeply engage community consumption scenes and precisely reach the decision-making core of middle-class families. Residents are exposed to the advertising content in a non-interfering environment, leading to mandatory viewing, close contact, and high-frequency repeated exposure, with an average effective reading frequency of 4–6 times per person per day.

As one of the well-established residential communities in Yuecheng District, Jiahe Garden leverages its stable resident population, standardized property management, and frequent vehicle traffic to make barrier gate advertising an effective medium for reaching local middle-class families.

As a model community under Vanke Property's key management, Xingcheng Community features a clean environment and well-maintained facilities, with advertising displays regularly updated and free of damage or obstruction, ensuring the brand image is always at its best. Thanks to its prime location, high-quality resident structure, and gated community management, it has become a highly valuable community-level precise communication medium in the Liangjiang New Area.