Media Resources

The entrance and exit barrier advertisements at the Wuhan Xudong Electric Power Construction Dormitory Community are a typical example of media resources in a mature state-owned enterprise residential community. Relying on its stable resident structure, closed management, and superior location advantages, it creates a localized and precise communication scenario with high reach, low interference, and strong trust.

The entrance and exit barrier gate advertisements at Wuhan Ming Shi Huafu Community are typical high-end community niche media resources. Leveraging the community’s prime location, stable high-net-worth resident structure, and gated management characteristics, they create a precise, compulsory, and low-interference brand communication environment.

The media suite consists of 13 LCD screens strategically arranged throughout the T7 terminal's check-in area, boarding gate waiting areas, as well as retail and dining zones, achieving high-frequency exposure at multiple key touchpoints along passenger flows, covering 100% of departing and domestic arriving passengers at the T7 terminal.

The screen faces the direction passengers are moving and is located at the first visual point after TSA security. It covers 100% of departing passengers, who can clearly see it on their way to premium dining and retail areas, the exclusive British Airways Club Lounge, and the boarding gate waiting areas.

The gold wall sticker advertisement is located in the departure area of Terminal 4, precisely covering the path that passengers take after passing through TSA security, heading to retail areas, dining areas, and boarding gates, ensuring 100% coverage of passengers and strong exposure to high-value business and premium travelers.

LED screens not only serve the basic function of real-time flight information updates, but also, through carefully designed layouts and color management, use LED media to showcase products to high-net-worth travelers, creating an efficient and technologically sophisticated passenger experience environment.

Through an oversized, visually striking, and impossible-to-ignore advertising billboard located in the departure area of Terminal 1, it achieves 100% coverage of Air France, Alitalia, and Turkish Airlines VIP lounge users, while precisely reaching travelers in the waiting areas of Gates 1–3 in Terminal 1.

As a mature quality residential representative in Jiang'an District, Wuhan, Yicuiyuan is located within the Hankou Inner Ring, adjacent to the intersection of Jiefang Avenue and Huangpu Street. The surrounding area has complete amenities and a quiet environment, attracting a high-quality homeowner community mainly consisting of mid-to-senior corporate employees, public officials, and families with stable high incomes.