Media Resources

Located at S-Bahn station Karlsplatz Stachus, right above the entrance to the subway station, it is one of the busiest subway stations, serving both local residents and tourists. It cleverly integrates into the daily commuting routes of Munich citizens, allowing brand information to subtly become ingrained in people's minds.

Beijing Subway TV Network covers the seven busiest routes in Beijing—Lines 1, 2, 5, 8, 10, 13, and Batong Line—with 10,000 TV screens broadcasting simultaneously. It is the latest integrated media platform of Beijing Subway TOP.1, combining national cultural and tourism promotion, subway public service programs, subway talk shows, subway commercial advertisements, and a new media matrix.

High-quality advertising resources in core areas, with their high foot traffic, coverage of high-spending audiences, and precise scene targeting, have become the ideal choice for premium brands to enhance brand awareness in the region. Through innovative creative content and continuous exposure frequency, they deepen brand influence and recognition.

Through advertising formats such as wall stickers, ultra-thin light boxes, and escalator light boxes, brand row and matrix multi-media combination advertising reach over 90%. These are locations that passengers must pass when going up and down escalators, ensuring that the advertisements are always within their peripheral vision.

Located at the passage that passengers must go through when entering and exiting the station, with a high flow of people passing through the Yintai underground passage, passengers can easily access Yintai and nearby areas such as Jianwai SOHO and Central World Trade, precisely covering the shopping and commuting crowd with strong purchasing power.

As the core business traffic entry point of the Guomao business district, the Tiben LED at Exit C is a prime advertising spot that precisely reaches high-end business audiences, making it suitable for brands in finance, luxury goods, and technology to enhance their visibility.

Through the interplay of light and shadow and scenographic storytelling, the brand becomes a natural part of the commuting ritual. LED advertisements do not rely on strong exposure; instead, they subtly shape consumer perception during fragmented moments. When business professionals have brief interactions with the advertisements while waiting for transportation, the brand evolves from merely being seen to being needed.

The daily passenger flow at Exit C has exceeded 280,000, covering the high-end business and consumer areas around the Guomao Bridge, becoming a golden opportunity for brands to reach high-net-worth customers. The lightbox advertisements are cleverly integrated into the commuting routes, allowing brand messages to grow naturally in the fast-paced environment rather than being forcefully imposed.