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- Specs
- Advantages
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- Media Map
| Area：Changchun | Type：airport | Frequency：120 |
| Address：Changchun Longjia Airport | Format：led | Duration：10s |
| Location：Directly above T2 security checkpoint | Min Qty：1 | |
| Size：5.5m×38.5m=211.75㎡ | Min Period：4weeks |
Located directly above all security check lanes in the Departure Hall of Terminal 2, it is the only unavoidable path for passengers to enter the boarding area, forming a visual blockade line that achieves 100% coverage of domestic departing passengers. The airport's travelers are primarily business elites, high-spending individuals, and travel enthusiasts, with strong purchasing power and significant decision-making influence, making them the core target audience for high-end brands.
Directly above the security checkpoint, the average waiting time for passengers in the queue is 12–14 minutes, and the advertising screens have a mandatory reach rate of up to 90%, creating a must-see visual area. The surrounding environment is spacious and bright, with no structural obstructions, and the viewing distance exceeds 50 meters, making the visuals extremely impactful
With its four core advantages—core mandatory reach at security checkpoints, ultra-large visual impact, precise coverage of high-net-worth people in Northeast China, and advanced technology enabling communication—the ultra-wide, high-brightness screens create strong visual tension in the open security hall, attracting passengers to actively stop and watch. This generates active communication effects, turning brand information from 'passive reception' into active attention.
Through close integration of airport brand advertising with the surrounding environment, high-end, premium, and international brand associations are reinforced. Combined with social media, airport check-in campaigns encourage passengers to take photos of the large-screen advertisements and share them on social platforms, creating secondary dissemination and increasing the reach of the campaign by 50%.
With its prime location at core security checkpoints, enormous and impactful screen size, highly targeted high-end Northeast audience, and advanced technological configuration, it has become a strategic high ground for brands to establish their presence in the Northeast market. Whether it is enhancing brand awareness, shaping a high-end image, or boosting product sales, this media can provide efficient, precise, and impactful communication solutions, making it one of the preferred aviation media choices for high-end brands deeply cultivating the Northeast market.
The media value of LED large screens essentially lies in their core security checkpoint location, massive scale, high-net-worth Northeast audience, technology empowerment, and the added value of matrixed communication. They provide brands with efficient, precise, and impactful communication solutions for the Northeast market. Whether aiming to increase brand awareness, establish a premium image, or drive product sales, they help brands achieve comprehensive market coverage and enhance overall brand influence in the regional market.
With its four key features—main traffic routes, high-quality foot traffic, strong visual focus, and city gateway status—the media integrates full coverage, targeted audience, strong visual impact, high acceptance, and city empowerment. It is not only an entry point for traffic but also a strategic communication high ground for high-value audiences.
By leveraging its irreplaceable location advantage, high-value audience, advanced technological support, efficient communication effect, and substantial return on investment, with precise coverage of a high-end audience, it has become a golden platform for brands to showcase their image and enhance their influence.
