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| Area:Chongqing | Type:airport | Frequency:120 |
| Address:Chongqing Jiangbei International Airport | Format:led | Duration:10s |
| Location:Above the domestic baggage hall in Terminal 3 | Min Qty:2 | |
| Size:2.3mX6.3m=14.49㎡ | Min Period:4weeks |
Located in the only mandatory waiting area for domestic arriving passengers, it serves as the first impression window for entering Chongqing. With no competing products interfering, it achieves a 100% reach rate of arriving passengers, addressing the difficulty of reaching audiences through traditional advertising. Passengers wait an average of 12.7 minutes for their luggage, with each passenger looking up more than 10 times on average. Attention levels are 47% higher than ordinary outdoor settings, and brand recall increases 2-3 times.
With four core advantages—exclusive scene, mandatory exposure, long dwell time, and precise matching with high-end audiences—it becomes a highly valuable advertising medium in the Southwest aviation hub, creating the first impression window and an efficient conversion platform for brands entering Chongqing. High-frequency rotation strengthens brand memory. On average, each passenger is exposed to the advertisement, and offline conversion and traffic diversion rates increase by 30%, forming a complete conversion chain of see - remember - act.
This LED media is located directly above the luggage claim area, which all domestic flights arriving in Chongqing must pass through, creating a natural mandatory exposure scene. Whether passengers stand, walk, or look around the baggage carousel, the screen remains within their natural line of sight. The LED content can be repeatedly exposed, effectively reinforcing brand impressions, with conversion efficiency far higher than ordinary commuter scenarios.
The LED media offers the combined advantages of high coverage, long exposure time, and strong visual impact, forming a large-scale brand communication matrix. Along with two additional LED screens above the exit, it creates a complete communication loop from waiting for luggage to leaving the baggage hall, significantly enhancing the continuity and memorability of brand exposure.
LED media, with a 100% reach rate, a 12.7-minute mandatory dwell time, and 36 million high-end visitors per year as its core competitiveness, addresses the three main challenges of traditional advertising: difficult reach, weak recall, and low conversion. It serves as a strategic communication platform for brands entering the Southwest market and enhancing national influence, offering an investment return 2-3 times higher than ordinary outdoor media and creating sustainable commercial value for advertisers.
With its prime location, compulsory communication setting, and high-quality audience, it has become the core media resource for brands to capture traffic at the Southwest aviation hub. Whether building brand image, promoting key products, or penetrating regional markets, this LED media provides efficient and precise communication solutions, helping brands stand out in a highly competitive market.
As the only large dynamic LED media within the baggage hall, it faces no competition from similar advertisements, allowing brands to enjoy an exclusive, high-purity communication space. This media serves as an important entry point for brands to penetrate the Southwest market, helping them quickly establish regional recognition and influence, with ad messages repeatedly reinforced in travelers' memory, enhancing memory retention by 40%.
Leveraging its strategic position at the city gateway, absolute monopoly in the baggage hall, precise reach of high-net-worth audiences, and efficient full-process communication conversion, it has become a strategic investment hotspot for brands in the Southwest market. Whether shaping the image of high-end brands, boosting exposure for mass-market brands, or expanding the market for regional brands, LED media provides efficient and precise communication solutions to help brands seize the initiative in a highly competitive market.















