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- Specs
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- Media Map
| Area：Wuhan | Type：airport | Frequency：120 |
| Address：Wuhan Tianhe International Airport | Format：led | Duration：10s |
| Location：T3 Arrives at the Mixed Corridor | Min Qty：4 | Operating Time：0-24o'clock |
| Size：2.496m×7.296m=18.211㎡ | Min Period：4weeks |
Located at the core transportation hub on the second floor of Terminal 3, it serves as the golden media corridor connecting departure and arrival areas. With 100% coverage of bi-directional passenger flow and the visual impact of a four-screen linked matrix, it has become the core communication platform of the central region's aviation hub, covering peak airport traffic hours and ensuring maximum advertising exposure.
The mixed corridor is the only bi-directional passage in Terminal 3 that connects departure and arrival areas, achieving 100% mandatory coverage of all domestic departing and arriving passengers, with no visual dead spots. Whether travelers are heading to the boarding area before departure or moving to the baggage claim/transportation center after arrival, they must pass through this corridor.
Passenger movement in the corridor is moderate, with dwell times of 3-5 minutes. Compared to the rush at departure security checkpoints or the focused waiting in luggage areas, travelers' attention in this corridor is more easily captured by surrounding media, leading to higher advertising receptivity and better memory retention. With vibrant colors and smooth visuals, it is ideal for dynamic ads and brand video displays, suitable for marketing scenarios that require strong visual impact, such as brand building and new product launches.
There is no competition from similar advertising media in the corridor area, creating an exclusive media environment and minimizing interference in message delivery. Compared to noisy areas like the departure hall, passenger attention concentration increases by 300%, and retention of dynamic content improves by 40%, effectively capturing travelers' attention.
With the advantages of covering bidirectional passenger flow, the matrix effect of four-screen linkage, and high-definition dynamic display, it has become the core communication platform for brands at the central aviation hub. This media is suitable for high-end brands to build an international image, for mass-market brands to increase regional exposure, and even more suitable for local brands to reach national passengers. It is a rare and valuable media resource in the central market.
LED, with its five core advantages of exclusive scenes, high-quality audience, visual impact, flexible placement, and strategic premium positioning, has become a strategic communication high ground for brands in the market. Whether it is high-end brands building an international image, mass-market brands increasing regional exposure, or local brands reaching national passengers, this media can provide efficient and precise communication solutions.
The mixed corridor is the only bidirectional passage in Terminal 3 connecting departures and arrivals, with no diversion paths, ensuring 100% guaranteed coverage. The media is scarce, giving it a clear competitive advantage. The four-screen linked matrix creates a strong visual impact, with a passenger-driven photo sharing rate of 15%, forming a compound effect of offline exposure and online communication, expanding the communication radius by five times.
LED media not only has the advantage of traffic volume, but also, through its scene-based communication logic that is unavoidable, visible, memorable, and perceivable, builds a rare high-value brand communication platform. It is an irreplaceable digital media high ground for deeply cultivating the Central China market.
