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- Media Map
| Area：Nanchang | Type：airport | Frequency：120 |
| Address：Nanchang Changbei International Airport | Format：led | Duration：10s |
| Location：T2 First Floor Domestic Arrival Hall | Min Qty：2 | Operating Time：0-24o'clock |
| Size：1.92m×2.4m=4.61m² | Min Period：4weeks |
This LED is located in the domestic arrivals welcome hall on Level 1 of Terminal 2 (T2) and consists of two high-definition large screens, forming a dual-screen interactive visual matrix that simultaneously covers arriving passengers and those picking them up. It is the core media combination in the domestic arrivals area of Nanchang Changbei International Airport T2 terminal, positioned on both sides of the passenger exit passage and in the central waiting area for those picking up passengers.
As one of the first visual windows for travelers arriving in Jiangxi, the brand is deeply associated with the image of Jiangxi, enhancing regional recognition and forming unique brand associations. The two large screens can simultaneously play the same content to reinforce core brand information or show different content to present the brand's multidimensional value, improving the efficiency of information delivery. Travelers exiting the terminal are in a relaxed state, establishing comprehensive brand touchpoints throughout the passenger exit journey.
The intersection of the passenger exit passage sides and the central waiting area for pick-up groups simultaneously covers 100% of domestic arriving passengers and 100% of visitors picking up passengers. A single placement reaches two kinds of high-value audiences, multiplying advertising value. Positioned right next to the domestic arrivals exit and corresponding with the exit LED, it creates comprehensive brand touchpoints throughout the passenger exit process, strengthening the brand memory link.
The welcome hall is spacious and bright with a wide field of vision. The dual screens are symmetrically arranged, with the optimal viewing distance of 5-12 meters parallel to the natural line of sight of passengers, providing high comfort and improving memory retention by 30%. It can be combined with other airport media for full-process coverage, amplifying communication effectiveness and enhancing overall marketing ROI.
This LED display, with its dual-screen interactive matrix, provides 100% double-visual mandatory exposure, precise targeting of high-net-worth audiences, low-interference immersive communication, and context-driven instant conversion, five core advantages that make it a key strategic media for brands entering the Jiangxi market, shaping a premium image, and achieving effective conversion. Its overall communication effectiveness is 80% higher than that of a single screen, and the advertisement recall rate reaches 75%.
As a core strategic resource in the domestic arrivals area of Nanchang Changbei International Airport T2, the unique dual-screen interactive matrix and dual-audience coverage advantages make it the primary investment choice for brands entering the Jiangxi market, establishing a high-end image, and achieving efficient conversion. Its investment attributes of high traffic, high-net-worth audience, high conversion, low cost, and low risk give it comprehensive investment value far beyond that of single-screen media, providing brands with a full-spectrum, highly efficient return on investment, and a strategic-level investment choice to seize opportunities from economic growth and the booming cultural tourism industry.
As the first large-format digital media that passengers see when exiting the arrival corridor, it creates a strong first impression and becomes a key anchor for brand memory, significantly enhancing ad recall. With 100% coverage of domestic arriving passengers and pick-up groups, dual golden points, stunning visual matrices, precise reach to high-net-worth audiences, and long dwell time, it becomes a core choice for brand marketing, offering six core values: mandatory exposure, dual audience, visual impact, scenario empowerment, dwell-time advantage, and professional operation.
