Media Resources

The airport advertisement in the VIP lounge of China Southern Airlines breaks through the limitations of simple exposure and builds brand memory points through scenario-based content. The advertisement of a new energy vehicle brand is based on the concept of cloud departure, combining vehicle design aesthetics with flight trajectory and matching the flowing light and shadow effects in the VIP room

Located in the mixed flow area on the second floor and the domestic departure waiting area on the first floor, it covers 100% of domestic departures/arrivals, with an average daily exposure of more than 80,000 people

Combined with the needs of passengers looking for boarding gates/commercial areas, it is suitable for placing instant consumption advertisements such as catering and duty-free goods, and the conversion rate is 25% higher than that of ordinary areas

Covering all domestic departures, it is located at the intersection of check-in and security check-in core lines, and the average stay time of passengers is more than 15 minutes

It is mainly available to Air China Platinum/Gold Card members, First Class/Business Class passengers, and is also available for Star Alliance Gold Card members

It mainly serves Air China Platinum/Gold Card members, First Class/Business Class passengers and Star Alliance Gold Card members, with an average daily reach rate of over 92%.

The LED system echoes the Chinese-style functional partitions such as the "Feather Hall and Phoenix Garden" in the lounge, and creates an immersive experience environment with one scene at a time through the combination of digital media and traditional culture

The international "Zichen" VIP lounge T4 terminal uses LED screens to interpret the charm of the Song Dynasty, creating the artistic conception of Jiangnan gardens with the light and shadow of weeping vines and green plants, and becoming an Internet celebrity check-in point for passengers