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| Area：Changsha | Type：Metro | Frequency：0 |
| Address：Changsha Metro | Format：Film | Duration：0 |
| Location：Changsha Metro | Min Qty：1 | |
| Size：60cm | Min Period：4weeks |
The media form takes the single-sided glass of the platform screen door as the carrier, and uses high light transmittance, scratch and wear resistance customized film process to accurately implant brand information into the golden area of sight, no matter where the passengers stand, there is an advertisement in front of them, so as to achieve seamless coverage and uniform exposure of the waiting area
The highest level stations of Changsha Metro according to comprehensive indicators such as passenger flow, geographical location, business district value, and crowd quality are usually urban core hubs, commercial centers or transportation arteries, such as Wuyi Square Station, Changsha Railway Station Station, Changsha South Railway Station Station, etc.
As a confined space, advertising information is not easy to be disturbed, passengers' attention is highly concentrated, the average waiting time of passengers is about 2-5 minutes, far exceeding the contact time of ordinary advertisements, and the screen door is the only place for passengers to get on and off the train, forming a physical information funnel to achieve 100% coverage of all waiting passengers, focusing on core business districts or transportation hubs, and accurately covering the target area of the population
The high-end image binding of Changsha Metro's S-level station highlights the brand strength, especially suitable for high-end brands such as finance, automobiles, luxury goods, cultural tourism, etc., and the combination of high passenger flow, long contact time and forced exposure makes the information form a deep memory in the user's mind and helps the brand improve the conversion rate
Door stickers are an important gateway for high-end brands to enter the core consumer market in Changsha. Leveraging their prime positions at Class S stations, mandatory exposure characteristics, precise and high-quality audience, and diversified deployment strategies, they provide brands with efficient, targeted, and cost-effective communication solutions, especially suitable for those aiming to enhance brand awareness and build brand image.
With six core advantages—mandatory exposure, precise audience, cost-effectiveness, creative space, professional operation, and brand empowerment—they have become a strategic communication channel for brands entering Changsha's core consumer market. They achieve 100% visual coverage in an unobstructed and interference-free environment, with an average single waiting-time contact duration of over 30 seconds, far exceeding that of corridor-type media.
Thanks to their unique scene adaptability and efficient communication power, they have become a preferred choice for many brands deploying in core consumer markets. The uniqueness of door stickers lies in their triple value of high-end positioning, precise reach, and scene adaptability, enabling deep penetration of brand information among Changsha's core consumer groups. This helps brands stand out in a fiercely competitive market, becoming an important strategic choice in brand deployment and laying a solid traffic foundation for the effective communication of subway film advertisements.
As a high-end core resource in subway film advertising, the multi-dimensional media advantages it creates provide comprehensive support in terms of traffic scale, reach efficiency, and audience quality, laying a solid traffic foundation for the efficient dissemination of subway ads.
