Media Resources

The stair signs are installed on one side of the stairs and escalators at all entrances and exits of subway lines 9 and 10. They are the only mandatory passage for passengers entering and exiting the stations. The line of sight when going up and down the stairs naturally falls straight ahead, making it unavoidable, forcing close-range viewing, and resulting in very high exposure conversion rates.

A high-density, high-reach static advertising cluster located underground on Nanjing West Road in Shanghai’s core business district, covering the upper-level passage of People’s Square Station that connects Lines 1, 2, and 8. It enhances brand image and precisely reaches high-net-worth audiences.