Media Resources

As the mandatory passage for domestic arriving passengers leaving the quarantine area, with 100% passenger coverage, the lightbox stands right at the end of this homeward path, occupying the absolute center of passengers' vision, achieving a visual transformation from passive viewing to active attention.

The mixed corridor of domestic departures and arrivals is like a flowing artery, and the illuminated box stands right at this node where time and space fold, becoming the endpoint where countless travelers' gazes converge, creating a strong sense of visual oppression and impact.

This lightbox is located in the departure area of Terminal 2 after security screening, covering all domestic and international departing passengers who have passed through security and are waiting to board. Passengers typically stay here for 30–60 minutes, with a high receptivity to surrounding visual information, ensuring that brand messages are clear, prominent, and of outstanding quality.

The LED screens in this area are characterized by high density, high frequency, and high visibility, naturally integrating into passenger pathways to achieve comprehensive two-way coverage of travelers entering and exiting the terminal. With expansive sightlines, unobstructed installation positions, and high-definition dynamic playback capability, they ensure that brand information is efficiently captured as passengers move through the area.

It mainly serves Air China Platinum/Gold Card members, First Class/Business Class passengers and Star Alliance Gold Card members, with an average daily reach rate of over 92%.

Passengers must pass through this area after completing the baggage claim, and the detention time is about 5-8 minutes, and the top of the light box is close to the ceiling of the terminal building due to the height advantage, achieving 360° coverage without dead ends

The media status of the independent release space for all arriving passengers is vacant, and it is located at the exit that must be passed by domestic arriving passengers after claiming their luggage, forming a high-frequency exposure contact

It is located in the only exit channel for domestic arriving passengers, covering 100% of the inbound passenger flow, with an average daily reach of more than 50,000 passengers. Passengers are required to stay here for 5-8 minutes after claiming their luggage, forming a forced exposure scene