Media Resources

The location lies on the only mandatory passage for passengers entering and exiting the station, subway transfers, pick-up and drop-off, and underground commercial access, with no alternative detour routes. All passing foot traffic must go through the light box area, enabling full capture of arriving passengers, departing passengers and transferring passengers.

The full coverage of the ultra-long passage enables the presentation of panoramic brand visuals. Boasting extensive visual reach and powerful impact, it can instantly capture passengers' attention. Completely different from conventional small-sized scattered advertisements, it effectively enhances brand recall and premium brand perception.

Leveraging the 360° panoramic visibility of the upright pillar and equipped with a high-definition high-brightness backlight system, it delivers clear, delicate images with excellent recognizability. It maintains stable and outstanding display effects all day long, effectively capturing the attention of waiting passengers.

As a key interchange station for Tianjin Metro Line 1 and Line 5, Xiaobailou Station records an average daily passenger flow of over 150,000. The access passageways serve as the mandatory route for passenger entry, exit and transfers, enabling 100% forced exposure of advertisements with no possibility of avoidance.

Supporting creative releases for both entering and exiting passengers, it creates a unique brand-exclusive area located along the must-pass routes of passengers. Ads reach 100% of passengers passing through this area, delivering a visually striking experience and effectively enhancing brand awareness and influence.