Media Resources

With its accurate coverage of high-net-worth people, high-frequency exposure and scenario-based communication capabilities, LED advertising screens in this area have become a scarce resource that cannot be ignored in airport advertising

The media accurately covers business elites, international tourists and high-consumption groups, and the data shows that business travel accounts for more than 70% of VIP room passengers, and the average stay time is more than 90 minutes

As the core hub of South China, Baiyun International Airport has always been committed to improving the passenger service experience through technological innovation, and the VIP lounge of China Southern Airlines is the core waiting area for high-end passengers

Located in the core area of Hongqiao Airport, China Southern Airlines VIP Lounge is designed for China Southern Airlines first-class, business class and Pearl Gold and Silver Card members, receiving an average of more than 10,000 passengers per day

As the core brand communication position of Shanghai Pudong Airport, the LED media system of China Southern Airlines VIP lounge is upgrading airport advertising from passive exposure to active connection through technological innovation and scene reconstruction

The airport advertisement in the VIP lounge of China Southern Airlines breaks through the limitations of simple exposure and builds brand memory points through scenario-based content. The advertisement of a new energy vehicle brand is based on the concept of cloud departure, combining vehicle design aesthetics with flight trajectory and matching the flowing light and shadow effects in the VIP room

Located in the mixed flow area on the second floor and the domestic departure waiting area on the first floor, it covers 100% of domestic departures/arrivals, with an average daily exposure of more than 80,000 people

Combined with the needs of passengers looking for boarding gates/commercial areas, it is suitable for placing instant consumption advertisements such as catering and duty-free goods, and the conversion rate is 25% higher than that of ordinary areas