Media Resources

The domestic departure area of T3C has an extremely long linear circulation path, extending from the security checkpoint to various remote boarding gates, with a total length of several hundred meters. Wall lightboxes rely on this narrow physical space, being embedded on the walls in a continuous or spaced manner, forming a unique brand corridor in the waiting area.

The average waiting time during the boarding window period can reach 40 minutes to more than an hour, or in prominent locations of the core rest area. The double-sided design allows travelers to have a complete visual experience no matter from which direction they approach the main corridor, achieving full information coverage without blind spots.

Located right next to the security checkpoint exit, it is the first spot visible to passengers as they exit the security channel, covering 100% of all domestic departing passengers checking in on the third floor, ensuring high-frequency exposure of the brand information.

Lightbox media is located on the key movement line where passengers transition from check-in to security and waiting areas. Unlike the extended stay in the ticketing hall, the core logic of corridor media lies in high-frequency interception and dynamic accompaniment.

The domestic departure ticketing hall is the first stop for passengers to begin their journey, and it is also the core area with the highest density of people and relatively long dwell times. With its grand scale, bright visual presentation, and high coverage, it constitutes a highly significant gateway image in the airport advertising ecosystem.

As a core traffic area for passengers checking in, queuing, and entering security, this lightbox advertising space, with its three key advantages of being a must-pass for 100% of domestic departing passengers, long dwell time, and unobstructed sightlines, has become a strategic communication point for brands to efficiently reach high-net-worth travelers.

Located at the passage that passengers must go through when entering and exiting the station, with a high flow of people passing through the Yintai underground passage, passengers can easily access Yintai and nearby areas such as Jianwai SOHO and Central World Trade, precisely covering the shopping and commuting crowd with strong purchasing power.

The daily passenger flow at Exit C has exceeded 280,000, covering the high-end business and consumer areas around the Guomao Bridge, becoming a golden opportunity for brands to reach high-net-worth customers. The lightbox advertisements are cleverly integrated into the commuting routes, allowing brand messages to grow naturally in the fast-paced environment rather than being forcefully imposed.