Media Resources

As a well‑established commercial center in the western part of downtown Chongqing, it brings together commercial complexes including West City Paradise Walk, Dayang Department Store and Chongqing Department Store. It serves as a core gathering place for residents from Jiulongpo, Dadukou, Jiangjin, Lijiatuo, Panlong New Town and other areas for consumption, leisure and shopping, boasting a huge consumer‑visitor base.

The LED media in the station hall represents the core dynamic large‑screen resources within the station, mainly consisting of two key locations: the central curved landmark main screen and the 360° double‑sided rotating wing‑span LED screen, supplemented by multiple auxiliary screens in the waiting area, achieving full‑coverage exposure for all passengers passing through security checkpoints for entry and waiting for departure.

The North Square mainly serves passengers of high‑speed trains and EMUs, while the South Square caters to passengers of ordinary‑speed trains. Two sets of LED displays are installed in the arrival exit halls / exit passages of the North and South Squares respectively, covering all alighting and exiting passengers as well as people waiting to pick up arrivals, which are essential spots for passengers to transfer after exiting the station.

The core position on the ceiling of the main exit passage at the North Square of Chongqing North Railway Station is the only necessary route for all passengers arriving in Chongqing by high‑speed trains and EMUs to exit the station and enter the city. It covers all arrival passenger flows at the North Square without detours, diversions or blind spots.

The media is positioned directly in the line of sight of departing passengers. Featuring high‑definition large screens with no obstructions, it captures passengers’ prolonged gaze to boost memory retention. The media adopts a double‑sided screen design: one side faces exiting passengers and the other faces people meeting arriving passengers, amplifying brand exposure.

Located in the central core hall of the main waiting hall of Chongqing North Railway Station, this core hub area is a must‑pass for passengers after security checks. It sits at the visual center of the waiting hall, with access to ticket gates, service desks and baby‑care rooms nearby, covering all waiting passenger flows.

Passengers generally stay in the international baggage claim hall for 20‑40 minutes. During the period of waiting for luggage, their attention is relaxed, leading to higher acceptance and memorability of advertising content.

LED Screens in the Domestic Arrival Baggage Claim Hall of Terminal 3 serve as the primary visual media for domestic passengers upon their arrival in Chongqing. Occupying the main visual central axis of the baggage‑claim hall, they reach 100% of all inbound domestic passengers with no blind spots in passenger flow.