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Area:Beijing | Type:Metro | Frequency:0 |
Address:Beijing | Format:Light box | Duration:/ |
Location:S-class subway station | Min Qty:1 | |
Size:3040mm×1540mm | Min Period:week |
In addition to the passengers waiting at the station, the advertising screen can be viewed through the window by the passengers passing by the train, realizing the double exposure of "moving in the station", and the scale of the crowd reached is 2-3 times higher than that of a single scene.
The light box combination covers different functional sites such as business districts and residential areas, forming a network propagation effect.
S-level sites (such as International Trade Center, Financial Street, etc.) cover urban white-collar workers and business people aged 25-45, of which 70% are middle and senior managers of enterprises, and 65% have a monthly family income of more than 30,000 yuan, which is in line with the core customer positioning of industries such as finance, luxury goods, and high-end services. Advertisers can customize differentiated advertising strategies based on site attributes, such as financial brands focusing on business districts and installing lightbox matrices.