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- Media Map
| Area：Chengdu | Type：Outdoors | Frequency：60 |
| Address：No. 94 Mengzhuiwan Street, Chenghua District | Format：led | Duration：5s |
| Location：339 TV Tower | Min Qty：1 | Operating Time：9-22o'clock |
| Size：28.48m×23.04m=656㎡ | Min Period：week |
Located on the exterior facade of 339 Happy Song Shopping Center at No. 94 Mengzhuiwan Street, Chenghua District, Chengdu, the site leans on Tianfu Panda Tower (339 TV Tower), the tallest urban landmark tower in western China. Situated in the Mengzhuiwan RBD Recreation Business District, it connects the Jianshe Road Business Circle and the Funan River Waterfront Landscape Belt, falls within the radiation scope of the interchange of Metro Lines 3 and 4, and stands at the intersection of major urban thoroughfares: Shuanglin Road and Mengzhuiwan Road.
The large screen faces Xinhua Avenue, a key urban arterial road, with no high-rise structures obstructing the view. Its long-distance visibility covers road traffic at the junction, pedestrians crossing streets, and people strolling along the riverside walkways. The building’s distinctive overhanging structure lends the screen a striking three-dimensional visual presence; its imagery can be clearly seen from multiple streets and riverside greenways. Paired with the 339-meter-tall Tianfu Panda Tower behind it, it forms a one-of-a-kind visual landmark combination with outstanding recognizability, boasting inherent high city-wide buzz and social media communication potential.
This advertising location transcends the audience limits of a single commercial zone, drawing diverse crowds: young university students around Jianshe Road, local consumers of trendy nighttime economy, domestic cultural and tourism visitors who travel specifically to check in at the 339 Tower, urban commuter motorists, and quality-seeking residents enjoying riverside leisure. It caters to both the traffic of young Gen Z groups and mature high-quality consumer demographics. It can accommodate youth-oriented marketing campaigns such as celebrity support events, film and game IP promotions, and emerging trendy consumer brands, effectively boosting the exposure value and conversion performance of each advertising slot.
This site is situated at the heart of the Mengzhuiwan RBD Leisure Business District, commanding the crossroads of major urban thoroughfares Xinhua Avenue and Mengzhuiwan Street. It captures three layers of traffic flow: the heavy vehicle volume along the arterial roads, pedestrian crossroad foot traffic, and leisure visitors on the riverside greenway. The area radiates out to the youthful Jianshe Road Commercial District, Chunxi Road CBD and East Street Financial Corridor, with its commercial reach covering millions of people across the city. The daily combined vehicle and pedestrian flow exceeds 100,000, delivering dual-dimensional exposure from moving vehicles and stationary foot traffic alike.
The large screen boasts an ultra-large, ultra-clear display area of approximately 656 square metres, built with high-refresh-rate high-definition outdoor display technology. It features high brightness and delicate colour reproduction, performing brilliantly under strong daytime sunlight and delivering vivid, stunning imagery after dark. Its distinctive overhanging facade design avoids obstructions from tall buildings and eliminates blind viewing spots, enabling multi-angle three-dimensional presentation of visuals with an extensive long-distance viewing range. Motorists, distant pedestrians and tourists checking in along the Funan River waterfront can all clearly view the screen, creating far stronger visual impact and more memorable impressions than standard flat LED screens.
This LED media asset integrates six core strengths: an exclusive, rare location, top-tier consistent foot and vehicle traffic, premium viral marketing value, compliant low-risk operation, and long-term asset appreciation potential. It establishes three layers of competitive moat: dominance over regional traffic, exclusive visual control, and authoritative brand endorsement backing. With stable visitor volume, high-quality target audiences and clear room for value growth, it stands as a benchmark digital media asset within the northern Shenzhen commercial zone, offering outstanding investment certainty and cost performance.
