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- Media Map
| Area：Xuchang | Type：Outdoors | Frequency：120 |
| Address：No. 888 Nanguan Street, Weidu District | Format：led | Duration：15s |
| Location：Chaoyiku | Min Qty：1 | Operating Time：10-21o'clock |
| Size：10m(W)*8m(H)=80㎡ | Min Period：month |
Located at the crossroads of Qiyi Road and Nanguan Street in the heart of the old Weidu District, this site faces two-way vehicle traffic and pedestrian flows from all directions. With no tall buildings or trees around to block the screen, its images can be clearly seen from a hundred meters away. Adjacent to the Spring and Autumn Square and Prime Minister's Mansion cultural and tourist business districts, the surrounding area is densely populated with old residential communities, primary and secondary schools, food streets, hotels and convenience stores. Multiple bus routes stop at this intersection, bringing together commuter traffic, shopping crowds and tourist visitors to form a natural urban traffic hub.
Large outdoor advertising spaces are scarce around the intersection, and this LED large screen is the only large dynamic digital medium at the crossroads. Static advertisements such as small light boxes and wall stickers dominate the surrounding area, giving the dynamic LED screen a distinctive visual edge. Pedestrians and drivers will be instinctively drawn to its moving visuals, with no competing large screens to split audience attention. This exclusive visual focus delivers more concentrated advertising exposure.
Occupying the core commercial hub of Xuchang’s old town, this rare street-front high-definition outdoor LED advertising medium in the old business district stands out amid cluttered surrounding information to capture passersby’s attention. Boasting both the city’s core vehicle and pedestrian traffic, it accurately showcases brand strengths to achieve both customer acquisition and revenue growth. The area sees massive daily foot traffic, with visitor numbers surging sharply on weekends and holidays, ensuring a steady and substantial exposure base.
The screen body adopts outdoor high-brightness full-color lamp beads with high color saturation at night and an ultra-wide viewing angle. Vehicles and pedestrians coming from all four directions at crossroads can view the content clearly from a long distance. It supports multiple formats of materials including videos, graphics, dynamic carousels and event posters. Advertisement content can be replaced with one click remotely online, and precise time-segmented delivery is available to match three major traffic peaks: morning rush hour commutes, midday shopping hours and evening leisure time.
As the exclusive dynamic LED screen in the core old town area, this location faces no competing large screens to divert audience attention. Compared with traditional static spray painting and light box advertisements, its dynamic visual effects are more eye-catching, leave deeper impressions and deliver outstanding exposure conversion rates. Supported by the offline foot traffic of Chaoyiku physical stores, it forms a dual publicity matrix of "online exposure via large screen + offline store customer acquisition", making it a premium outdoor advertising resource for brand promotion, local customer attraction and in-depth market cultivation in Xuchang's old town business district.
As a landmark visual symbol of Xuchang's core business district, it serves as a prime platform for urban cultural promotion and brand commercial communication. It has undertaken municipal cultural tourism and government publicity tasks such as the Shanghai Cooperation Organization Summit. Relying on its landmark influence, it is the top choice for brands to launch iconic communication campaigns, naturally endowing brands with authoritative dissemination credibility. Meanwhile, leveraging the large customer flow in the business district, it can efficiently reach middle and high-end consumer groups in Xuchang.
