- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Wuhan | Type：Metro | Frequency：0 |
| Address：Jianghan Road Station | Format：Film | Duration：/ |
| Location：B-port brand channel | Min Qty：1 | |
| Size：/ | Min Period：week |
The media form includes 2 super light box ladder headers, 4 escalator wall stickers and 7 12-seal light boxes, which are diverse and coherent. The eyebrow is located in the vertical circulation line that passengers must pass through, and the wall stickers and light boxes form a visual rhythm of alternating light and dark, and the large screen creates an immersive brand experience and significantly improves visual memory.
The passage is an enclosed space, there is no competition from other advertisements, passengers are highly concentrated, and the brand information can be transmitted completely with minimal interference, which significantly improves the effective arrival rate of advertising information.
The passage is a necessary route to enter and exit the station, and passengers make multiple trips per day (such as commuting and shopping), and brand advertising can be repeatedly reached. The duration of a single pass is about 1-2 minutes, which is far more than the average fixation time of traditional ads.
The one-way circulation design of the passage allows passengers to pass through the advertising area, and the single exposure time is 1-2 minutes, far exceeding the average viewing time of outdoor advertising.
