Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box
Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box
Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box
Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box
Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box
Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box

Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box

Floating crowds, fixed exposure

Quote:¥45 W-90 WViews19
  • Area:Beijing
  • Frequency:0
  • Type:Metro
  • Duration:/
  • Quantity:4

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  • Photos
  • Specs
  • Advantages
  • Value
  • Media Map
Photos
Specs
Area:BeijingType:MetroFrequency:0
Address:Metro 1-Batong LineFormat:Light boxDuration:/
Location:Fuxing Gate Northeast Entrance BMin Qty:4
Size:/Min Period:4week
Advantages

As the transfer hub of Line 1 and Line 2, the average daily carrying capacity of the transfer channel exceeds 150,000 person-times, and the northeast entrance is the main entry and exit channel for office workers on Financial Street, with a waiting time of 3-5 minutes
It is adjacent to Beijing Railway Station (direct to Line 2) and Beijing West Railway Station (bus connection), linking the flow of passengers in and out of Beijing, especially covering financial and foreign-related business groups
The four light box matrices at the northeast entrance cover the main passage of the entry and exit stations, forming a visual enveloping effect and effectively intercepting financial practitioners and foreign-related business people
The advertising space is in the same frame with the central bank, the China Banking and Insurance Regulatory Commission and other institutions, which naturally enhances the credibility of the brand, and the conversion rate of financial advertising is 40% higher than that of ordinary sites
The B light box at the northeast entrance of Fuxingmen is a strategic medium to seize the financial decision-making circle in Beijing with the construction of a moat of "financial landmark binding, elite traffic monopoly and digital interaction".

Value

For four weeks, the number of appointments at offline outlets increased by 210%, and the conversion rate of high-net-worth customers increased by 18%.
Close to the core area of Financial Street (Exit B), directly connected to the headquarters of state-level financial institutions such as the People's Bank of China and China Construction Bank, it reaches more than 100,000 high-end business passengers per day, of which financial practitioners account for 52%.
As the transfer hub of Line 1 and Line 2, the average daily carrying capacity of the transfer channel exceeds 150,000 person-times, and the northeast entrance is the main commuting channel for the elite commuters of Financial Street, with passengers staying for 3-5 minutes, forming high-frequency brand contact
4 light boxes cover the main passage in and out of the station, forming a non-distracting visual focus and effectively intercepting the sight of high-net-worth individuals
The construction of a moat with "financial decision-making circle monopoly, landmark-level visual encirclement, and interactive and precise transformation" is a strategic medium to seize the top customer group of Beijing's finance

Media Map

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Notes

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Beijing Metro Line 1-Batong Line Fuxing Gate Northeast Exit B Light Box

https://www.tcxmedia.com/index/en/zmtzy/language/2/cate_id/1/id/1766.html

Market Price:45 W-90 W / Cycle:month / Area:Beijing / Type:Metro / Format:Light box