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- Media Map
| Area：International | Type：Metro | Frequency：0 |
| Address：Subway Gwanghwamun Line 5 | Format：Light box | Duration：、 |
| Location：Subway Gwanghwamun Line 5 | Min Qty：2 | Operating Time：0-24o'clock |
| Size：1080 * 1920 | Min Period：month |
It is made of high-brightness light box material, supports 360° surround display, and the height of a single column is about 3 meters, which has a strong picture impact and forcibly touches the passengers' sight in an enclosed space
Some points are equipped with dynamic digital screens, which can play video ads, and support enhanced participation functions such as QR code scanning and AR interaction, which are suitable for short-term promotions and fan support activities
It covers international tourists (adjacent to Gyeongbokgung Palace), young people (LOL PARK e-sports users) and commuting white-collar workers, with high spending power and brand sensitivity
Cultural tourism promotion, such as attraction promotion, electronic products, and celebrity support advertising, has achieved remarkable results, including the annual support of Deft e-sports players
The column light box can be combined with the channel wall sticker and ladder sign advertising to form a continuous visual moving line column wall sticker series brand information
Passengers leave the station directly to the Guanghuamun business district and historical and cultural districts, realizing the short-chain transformation of "advertising exposure - cultural tourism consumption".
Relying on the passenger flow of historical and cultural landmarks, young audiences, and dynamic technology extensibility, it has become a scarce advertising spot in the central city of Seoul
Adjacent to popular cultural and tourism landmarks such as Gyeongbokgung Palace and Gwanghwamun Square, it attracts a large number of international tourists and local citizens every day
Adjacent to the LOL PARK e-sports hall, it simultaneously covers e-sports enthusiasts and young consumer groups, and adapts to vertical advertising such as electronic products and celebrity support
The pillar light box is located in the passenger detention area such as the ticket gate and the elevator waiting area, and the average exposure time is more than 3 minutes, forming a forced viewing scene without interference
Gwanghwamun Standing Pillar Lightbox builds its core advantages of "cultural tourism traffic entrance, young customer group, and scene transformation power", and is a scarce media resource that integrates quality and efficiency in Seoul's historical and cultural district. It is especially suitable for cultural tourism promotion, electronic products, FMCG brands and celebrity support advertisements to achieve the dual effect of brand voice and offline drainage
