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Area:International | Type:Metro | Frequency:0 |
Address:Subway Yeongdeungpo-gu Hall Line 5 | Format:Light box | Duration:、 |
Location:Subway Yeongdeungpo-gu Hall Line 5 | Min Qty:2 | |
Size:1080 * 1920 | Min Period:month |
The pillar light box of the site is mainly based on static pillar advertising, which displays brand information in a 360° surround, with a visual height of about 3 meters, and has strong visual invasiveness
The material is made of high-gloss light box cloth or inkjet film, which supports complex creative designs such as 3D three-dimensional modeling, interactive elements, etc
The characteristics of the transfer station bring about the superposition of two-way passenger flow, with more than 100,000 passengers on weekdays, and the consumption in the business district further rises on holidays
During peak hours, passengers stay for an average of 4-7 minutes (including transfer and walking), forming a high-frequency advertising opportunity
It is close to the entrances of Lotte Department Store and New World Department Store, accurately covering mid-to-high-end consumer groups
With the core competitiveness of "golden transfer flow, business district consumption scene, and creative plasticity", the standing pillar light box of Yeongdeungpo District Office is a strategic media node for efficient brand exposure in the southwest of Seoul
The pillar light box is located in the transfer channel or entrance and exit node on the station hall floor, covering the path that passengers must pass, with an average daily passenger flow of more than 100,000 person-times, ensuring that the advertising information reaches the target group with high frequency; Passengers passively accept advertising information for an average of 4-7 minutes during the transfer stopover, forming a forced viewing effect
The site is dominated by office workers aged 25-45, accounting for more than 65%, supplemented by shoppers and tourists, with strong consumption power and high brand sensitivity; It is close to the core area of Yeongdeungpo business district (such as Lotte Department Store), and accurately targets mid-to-high-end consumers
The pillar light box is made of high-gloss light box cloth or inkjet film, which supports 360° surround display, with realistic color and stunning size (about 3 meters in height), which strengthens visual encroachment in the closed station hall environment and effectively enhances brand reputation and credibility
As a transfer station, the two-way passenger flow is superimposed on more than 100,000 person-times on weekdays, higher on holidays, and wider advertising coverage; The pillar light box can be connected to the channel wall stickers, ladder advertisements and other media in parallel to form a brand matrix and guide passengers to the business district for consumption