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| Area：Shanghai | Type：Metro | Frequency：0 |
| Address：Shanghai Metro | Format：Film | Duration：/ |
| Location：Xujiahui Station | Min Qty：1 group | |
| Size：/ | Min Period：week |
The height of the pillar advertisement is generally 2-4 meters, combined with high-definition pictures and creative design, forming a three-dimensional brand presentation effect and strengthening the memory point of consumers. Especially in hub sites such as Xujiahui, where the average daily passenger flow exceeds one million, the frequency and coverage of advertising reach have increased significantly.
Xujiahui Station is home to a number of metro lines (Line 1/9/11), surrounded by high-end business districts such as Hang Lung Plaza and Grand Gateway Plaza, as well as corporate office buildings such as Tencent and Alibaba.
The advertising space is distributed in the core area of the station hall where passengers must pass, and combines the dwell time characteristics of waiting and transfer scenarios to achieve high-frequency natural reach. Unlike other forms of dynamic advertising, static banner advertising can maintain the integrity and continuity of messaging in crowded environments.
Support multi-column combined delivery to form a "brand forest" effect and strengthen brand awareness. At the same time, the theme screen can be changed in combination with festival marketing or brand activities to adapt to different communication needs.
