Media Resources

Nanyue Tower is a comprehensive commercial building integrating business, finance, dining, and leisure shopping. It is located at the intersection of Huaxia Road and Huacheng Avenue in the Zhujiang New Town CBD of Guangzhou. Media is placed on the exterior facade of Nanyue Tower, directly facing the main thoroughfare of Zhujiang New Town, attracting a large flow of people and vehicles, with prolonged audience viewing time.

LED media, with its unique location, technological configuration, and content operation strategies, has formed multi-dimensional communication advantages. It has become an important platform for brands to achieve high-impact exposure in Shanghai's core business districts, significantly increasing audience dwell time and brand recall, far surpassing the instantaneous exposure of single-screen advertisements.

Located at the main entrance of Yujiatou Community, it is the only passage for all vehicles and pedestrians. Residents pass through an average of 4–6 times per day, naturally focusing their gaze on the advertisements above or beside the barrier, creating a no-detour, no-skip, cannot-ignore forced exposure, with actual measured resident contact rates exceeding 95%.

LED is one of the airport's core digital media resources, strategically positioned at key points before domestic departing passengers enter the security checkpoint. This LED is located on the second level of the T1 departure floor, above or on the side of the entrance to Security Area B, directly facing the queuing area, covering all departing passengers passing through Area B.

The second-floor departure hall lightbox sticker combination media is a highly strategically valuable static, scenario-based integrated advertising format within the airport. This resource uses large lightboxes as the core visual carrier, supplemented by customized floor or pillar stickers, creating a point-and-surface combined, three-dimensional communication matrix that deeply covers passengers' complete journey from entering the departure hall to completing check-in.

The media matrix consists of 11 high-definition LED screens arranged in a continuous row around the baggage carousel, creating an all-encompassing visual surround with no blind spots, directly facing every passenger waiting for their luggage. The baggage carousel area naturally offers a high-attention, low-distraction, and highly immersive communication environment.

This screen is located next to the exit channel of the domestic arrivals baggage claim area in Terminal 2, directly facing the path that passengers must take after picking up their luggage. It offers three major advertising advantages: 100% mandatory exposure, long dwell time, and no visual obstruction.

Located in the bustling Hongqiao commercial center of Shanghai, near the Shanghai Financial Sub-center, there are mid-to-high-end comprehensive shopping, entertainment, and commercial areas such as Paris Spring and Parkson Youke City Plaza, as well as the upscale Gubei residential area. It is a fashionable landmark in the Hongqiao area with a very advantageous location, high pedestrian and vehicle traffic, long sight lines, effectively enhancing the visibility of advertisements and the time they are noticed.