Media Resources

The twin lightboxes at Terminal 2 are the key advertising display facilities at the exits of the domestic arrivals baggage claim area. As an important traffic hub within the airport, they provide a high-exposure advertising platform for brands, making it an ideal choice for advertising in South China's premium transportation hubs.

As an important component of the airport lightbox system, it not only serves the function of brand display but also helps optimize passengers' perception of movement, enhancing spatial orientation efficiency. It is a high-quality airport lightbox media that integrates functionality, aesthetics, and communication effectiveness.

Before passengers retrieve their checked luggage, they must pass through the baggage claim carousel entrance area, and the pillar lightbox is precisely located at this high-traffic node. Regardless of the direction of passenger flow, it cannot be bypassed, achieving nearly 100% visual exposure to domestic arriving passengers.

As the core circulation hub of Terminal 2, it is not only the necessary route for departing passengers to reach the boarding gates, but also the only corridor for arriving passengers to claim their luggage. It experiences dense daily traffic with highly overlapping flows in both directions, making it extremely efficient for transmission coverage.

This area serves as the sole mixed-use corridor for domestic flight passengers departing and arriving. It is not only the necessary route for departing passengers to reach the boarding gates but also the passageway for arriving passengers before collecting their luggage. It experiences a high daily foot traffic and has highly overlapping movement patterns, offering strong bidirectional coverage.

This location attracts over 40 million visitors annually, precisely reaching all domestic departing passengers, including business travelers, family tourists, and high-spending individuals. Its strategic position not only ensures exposure but also enhances brand positioning through the premium airport environment.

The lightbox set at the departure check-in hall of Terminal 2 at Baiyun Airport, with its prime placement, high visibility, premium audience, and integration with the scene, serves as a strategic media resource for brands to capture the first impression in high-end travel scenarios.

As a must-see visual channel for passengers entering the terminal, the departure driveway slows traffic, and the sightline-focused light boxes use high-transmittance acrylic panels with an intelligent constant-brightness lighting system, ensuring clear visibility day and night and maintaining excellent display performance even in strong sunlight or foggy and rainy conditions.