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- Specs
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- Media Map
| Area：Chongqing | Type：airport | Frequency：0 |
| Address：Chongqing Jiangbei International Airport | Format：Light box | Duration：0 |
| Location：T3 Domestic Arrival Baggage Hall | Min Qty：6 | Operating Time：0-24o'clock |
| Size：2.040 x 4.005 m 、2.020 x 0.480 m | Min Period：month |
The advertising spots are evenly distributed across the core carousel areas of the baggage claim hall, occupying the hall’s core visual pillar resources. They constitute a rare full‑coverage three‑dimensional media matrix within the baggage claim area. The complete set enables multi‑spot linked exposure throughout the hall. No matter which baggage carousel passengers stop at, they fall within the brand’s communication reach, completely eliminating the limitations of single‑spot exposure and maximizing full‑hall reach.
The baggage claim hall is a semi‑enclosed, distraction‑free environment with no cluttered external advertisements to divert attention. As passengers move between carousels, rest areas and exits, they pass multiple wrapped pillars successively, covering over 80% of the active area in the baggage claim hall. Within a single trip, the advertisement achieves 2‑3 times more exposure frequency than a single wrapped pillar. Free from the distraction of miscellaneous outside ads, brand recall rate rises by 47% compared with scenarios where passengers are in a hurry to depart.
Each wrapped pillar features a full‑surface backlit structure on four sides, paired with a dedicated top‑mounted LOGO position to deliver multi‑angle three‑dimensional display. The valid display dimension for each side is 2.04m×4.005m, and the top LOGO position measures 2.02m×0.48m. While passengers wait, pace around or look for luggage in the hall, they can view at least one side of the advertisement from any position with zero viewing blind spots. The matrix layout of 6 spots forms a multi‑point interactive three‑dimensional communication network with prominent visual landmark effects.
Complete Package for Li Hall: 6‑unit four‑sided surround backlit lightbox set. Concentratedly installed in the core areas of each baggage carousel on the 2nd‑floor domestic arrival baggage claim hall, this is a full‑set three‑dimensional media matrix that domestic arriving passengers must pass through to collect their luggage. It achieves 100% coverage of all domestic arrival passenger flow, serving as landmark full‑set static advertising resources in the arrival hall. Different from scattered single‑unit placements, this complete package delivers omnipresent multi‑point three‑dimensional dominant exposure across the entire baggage claim hall.
As a key 4F‑class aviation hub for Chengdu‑Chongqing with an annual throughput of 50 million passengers, its audience includes business elites, tourists and returning residents. This full set is ideal for brands to build widespread market momentum. It can shape premium brand images as well as carry local traffic‑driving messages. Unified deployment of the full package enables full coverage of three‑dimensional positions within the baggage claim hall. It can be combined with giant wall‑mounted lightboxes in the baggage hall to form a complete arrival‑hall communication loop of “wall surfaces + columns”.
Featuring strong local on‑site conversion capability, this package precisely targets passengers’ decision‑making window for post‑arrival consumption. It is highly suitable for brands including urban cultural‑tourism promotion, scenic spots and hotels, local real estate, premium liquor, automobiles and high‑end consumer goods. It can build comprehensive premium brand endorsement and realize accurate local traffic diversion and conversion. Moreover, it can link up with giant wall‑mounted lightboxes in the baggage claim hall to establish an omnichannel arrival‑hall communication loop of “flat surfaces + three‑dimensional structures”.
