Media Resources

Positioned at the top facade of subway entrance escalators/stairs, this high-exposure, high-reach core media covers the main commuting, residential, and business traffic areas of Shenyang's central city, providing a prime location for brands to capture the first visual touchpoint of the city's mainstream traffic.

Located at the core position of the escalator lintel at Entrance A of East Central Street, it is the only route passengers must take to enter and exit the station. When riding the escalator, people naturally lift their heads to look straight ahead, with an unobstructed view and no detour blind spots, achieving full coverage with mandatory visual contact and very high memory retention.

Located at Entrance A of Huaiyuan Gate, it is the main access point connecting the old town area with the commercial district. Passengers must pass through the escalator area to enter and exit the station. The lightbox at the top of the escalator is within the natural line of sight of passengers, ensuring high advertising reach with no visual obstructions.

The stair signs are installed on one side of the stairs and escalators at all entrances and exits of subway lines 9 and 10. They are the only mandatory passage for passengers entering and exiting the stations. The line of sight when going up and down the stairs naturally falls straight ahead, making it unavoidable, forcing close-range viewing, and resulting in very high exposure conversion rates.

Subway enclosed station entry and exit are 100% unavoidable, with full coverage and no dead angles. The daily passenger flow is huge, and commuting, travel, and business travelers are highly concentrated, allowing high-frequency repeated exposure. The efficiency far exceeds that of conventional outdoor advertising.

The Grade A themed station halls are all located at the core pathways that passengers must pass through when entering, exiting, or transferring in the subway. They are 100% mandatory touchpoint scenarios, with enclosed underground spaces free from outdoor clutter and distractions, resulting in highly focused audience attention, longer dwell times, and stronger communication penetration.

All A-level column lightboxes are installed on the main circulation columns in the concourse, covering security inspection, station entry and exit, and passenger transfer routes. They are key positions for close-up passenger viewing. Passengers stay in the station for 3–8 minutes, and during circulation there is no visual avoidance space, ensuring 100% mandatory exposure.

Located at Qingnian Street Station, the transfer hub for Shenyang Metro Lines 1 and 2, in the core commercial district of the city's Golden Corridor. The East Hall is situated on the main passage within the station and on the essential transfer route, naturally attracting a captive flow of passengers, with exposure unobstructed and a location that is irreplaceable.