Media Resources

As a transfer node, the fountain station has an average daily passenger flow, and passengers stay for a long time (30-60 seconds on average) when transferring or waiting in the station hall, and the frequency of advertising exposure is extremely high.

Banner advertising displays brand content in all directions around the column, so that passengers can receive the full advertising message from any angle.

Pillar advertisements are set around the column, and no matter how passengers move from any direction in the station hall, they can receive the advertising information completely, forming a forced reach effect.

Pillar advertisements can be displayed around the columns, no matter which angle passengers look at from the station hall, they can clearly receive the advertising information, without visual blind spots, and improve the brand exposure intensity.

The screen door is the only way for passengers to get on and off the bus, and the advertisement is directly embedded in the line of sight of passengers, covering 100% of all the waiting crowds at the station, forming a forced reach effect.

The lintel is located directly above the entrance escalator, and the passengers' line of sight is naturally focused when entering and exiting the station, forming a "vertical forced vision effect", with a reading rate of more than 80%.

The lintel advertisement is positioned directly in front of passengers using the escalator, creating an unavoidable visual contact point that effectively enhances the reach and memorability of the advertisement.

The advertisement is located on the core circulation line from the station hall to the platform (the lintel of the staircase and the wall), covering all the passenger flow of the train and the transfer.