Media Resources

The iconic three-dimensional advertising structure standing next to the driveway outside the main entrance of the terminal serves as the first visual touchpoint for passengers entering the T1 domestic departure process. It covers the flow of both domestic and international departing passengers, achieving high-density exposure and providing both brand display and efficient communication value.

Located above the international departure security checkpoint entrance and queuing area on the third floor of Terminal 2, directly facing all departing passengers who have completed check-in and are about to go through security, covering 100% of international departing traffic, it is a key medium for the brand to efficiently reach travelers during the golden waiting period before departure.

This set is deployed in the domestic baggage claim hall on the first floor of Terminal 2, adjacent to all domestic baggage carousels, covering the entire path of passengers from exiting the arrival corridor to retrieving their luggage and leaving the hall, forming an all-encompassing, high-frequency brand information surround.

As one of the most strategically valuable visual focal points within Terminal 2, this LED screen leverages the unique characteristics of the mixed-traffic space to achieve comprehensive coverage of the three highly active passenger flows: departures, arrivals, and transfers, effectively capturing travelers' attention and extending viewing duration.

Located in the baggage claim hall, a must-pass area for international flight passengers upon arrival, adjacent to the baggage carousels and main passageways, the design leverages the modern spatial structure of the terminal and integrates into the environment in a modular, standardized airport lightbox format, achieving a high level of harmony between brand information and passenger behavior.

This media is located at the core point of the international arrivals process, in the baggage carousel area that passengers must pass through after completing immigration. It is designed with a 360° fully enclosed structure around the central pillar of the terminal, providing seamless visual coverage.

As an important traffic node for passengers upon arrival, this area is specially equipped with a carefully designed set of light boxes to enhance the overall environment quality and strengthen brand communication effectiveness. Passengers typically spend an average of 1–2 hours in the international baggage claim area, using this period of captive attention to achieve high-frequency, immersive exposure.

Located at the core consumer path of the international passenger outbound process, this LED media serves as a prime setting where high-end consumers are highly concentrated, have ample dwell time, and strong purchasing intent. It is a strategic communication platform for brands to reach high-net-worth outbound travelers and achieve both brand awareness and sales performance.